London International Awards

Print

Categories:
Consumer Campaign
Public Service/Social
Welfare Campaign
Trade Campaign
Apparel
Art Direction
Automotive
Automotive Products
Banking/Financial/Insurance
Best Use of Illustration
Best Use of Photography
Copywriting
Corporate
Cosmetics/Toiletries
Entertainment
Home Furnishings/Appliances
Home Maintenance
Industrial
Media Promotion
Personal/Gift Items
Pharmaceuticals
Public Service/Social Welfare
Retail Services
Retail Stores
Travel

2004 Winners Media:
DESIGN
INTERACTIVE MEDIA
OUTDOOR
PACKAGE DESIGN
PRINT
RADIO
TV/CINEMA

2004 Print Winners:
Automotive Products

Entrant: Springer & Jacoby, Hamburg
Mercedes-Benz Active Light System -
The Problem With Convention
Client: Mercedes-Benz
Agency: Springer & Jacoby, Hamburg
Executive Creative Director: Alexander Schill
Creative Directors: Dirk Haeusermann/Niels Alzen
Copywriter: Marian Götz
Art Director: Christian Jakimowitsch
Typographers: Alexandra Mothes/Wolfgang Klockmann
Production Manager: Mini Kotzan