2013 CATEGORIES AND REQUIREMENTS
Innovation Category
Innovative Use of Billboard - Must be entered as a Video Case Study
Craft - Single Categories
Art Direction
Use of Copywriting
Use of Illustration
Use of Photography
Use of Typography
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.
Automotive
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business
Confections/Snacks
Corporate Image
includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Electronic Equipment
includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods
includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services
includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products
includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion
includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items
includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions,
Issue Advocacy, etc.
Recreational
includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail
includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Travel
includes Airlines, Hotels, Cruise Lines, etc.
Utilities
includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Web Services
includes Google, ebay, Expedia, Amazon, etc.
Campaign Category (minimum 2 - maximum 6 executions)
REQUIREMENTS:
Includes Static Billboards and Interactive Billboards
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Innovative Use of Billboard entries require a Video Case Study that must be uploaded as a .MOV file.
• You MUST upload a JPEG of each static (non-moving) entry.
• Interactive/Digital Billboard entries with moving components must be uploaded as a .MOV file. In addition, you must upload 1 - 6 JPEG(s) that best represent the execution.
• If entering a Campaign, a separate JPEG or .MOV of each element must be uploaded.
• Non-English entries must have an English translation.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG
Equivalent to 203mm x 254mm (8 in x 10 in)
Resolution: 300 dpi
Maximum file size: 6 MB
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Innovation Categories
Branded Content
Innovative Use of Design Must be entered as a Video Case Study
Craft - Single Categories
Art Direction
Motion Graphics - Animation
Motion Graphics – Typography
Use of Copywriting
Use of Illustration
Use of Photography
Use of Typography
Craft - Campaign Categories (minimum 2 - maximum 6 components)
Art Direction Campaign
Use of Copywriting Campaign
Use of Illustration Campaign
Use of Photography Campaign
Use of Typography Campaign
Single Categories
Annual Reports
Brand Identity - Global
Brand Identity - Local
Brand Identity - Regional
Brochures/Catalogues - Business-to-Business
Brochures/Catalogues - Consumer
Calendars
Client Promotion Promotes the Client only
Digital Installations
Direct Marketing – Business-to-Business Promotional Pieces. Any piece sent in an addressed envelope or small parcel must be entered into the Print competition under Direct Marketing - Business-to-Business
Direct Marketing – Consumer Promotional Pieces. Any piece sent in an addressed envelope or small parcel must be entered into the Print competition under Direct Marketing – Consumer
Eco-Design Design that takes special consideration for the environmental impact of the product
Editorial Design includes Magazine Covers and Book Covers
Environmental Installations/Displays – Permanent Design that is large in scale and executed in public places while communicating a brand and/or enhances a space, environment or building such as public environments, offices, etc.
Environmental Installations/Displays – Temporary Design that is executed in public places while communicating a brand and/or enhances a space, environment or building such as exhibitions, pop-up stores, shop windows, etc.
Logos
Non-Profit
Point-of-Sale Displays that usually appear indoors and are used to directly promote or sell products or services. Does not include Posters or Print ads.
Posters
Self-Promotion Promotes the Entrant only
Signage
Campaign Categories (minimum 2 - maximum 6 components)
Brochures/Catalogues – Business-to-Business Campaign
Brochures/Catalogues – Consumer Campaign
Direct Marketing – Business-to-Business Campaign Promotional Pieces
Direct Marketing – Consumer Campaign Promotional Pieces
Poster Campaign
REQUIREMENTS
Material entered into this medium cannot be returned.
PHYSICAL MATERIAL REQUIRED, EXCEPT IN THE CATEGORIES OF Innovative Use of Design, Motion Graphics - Animation, Motion Graphics – Typography, Digital Installations, Environmental Installations/Displays – Permanent, Environmental Installations/Displays – Temporary and Point-of Sale.
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Innovative Use of Design entries require a Video Case Study that must be uploaded as a .MOV file.
• When entering Motion Graphics - Animation, Motion Graphics - Typography, Digital Installations, Environmental Installations/Displays - Permanent and Environmental Installations/Displays - Temporary categories, you must upload a .MOV for each entry. In addition you must upload 1 - 6 JPEG(s) that best represent the execution.
• Point-of-Sale requires the upload of 1 – 6 JPEG(s) that best represent the display.
• Poster entries should be entered as a mounted board. No board should be more than 600mm x 400mm (24 in x 16 in) in size, with a border of 76mm (3 in). If entering a Campaign a separate presentation board of each execution must be sent.
• You MUST upload a JPEG of each static (non-moving) entry.
• Entries that require a Video Case Study or that have moving components must be uploaded as a .MOV file. In addition, you must upload 1 - 6 JPEG(s) that best represent the execution.
• In categories that require the original work or .MOV files under no circumstances will JPEGS be used for judging.
• Do not affix or wrap forms around the entry material. All forms should be sent flat in an envelope.
• Non-English entries must have an English translation.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with. You must print these forms and include them with your entry material.
• Payment and Material are due immediately. See Shipping and Fees.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG
Equivalent to 203mm x 254mm (8 in x 10 in)
Resolution: 300 dpi
Maximum file size: 6 MB
The specs for .MOV
uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Innovation Categories
Branded Content
Innovative Use of Digital
Specialism Categories
Animation/Motion Graphics
Apps/Products
Banners
Microsites
Mobile Advertising
Mobile Apps
Navigation/Interactivity
Online Games
Use of Social Media
Viral
Visual Design
Weird Wonderful Work
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.
Automotive
Automotive Products
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
E-Commerce "Click to Purchase", must be able to purchase online
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Games
Health Care Services includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare
includes Charities, Political Organisations, Educational Institutions,
Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Web Services includes Google, ebay, Expedia, Amazon, etc.
Weird Wonderful Website
Product/Service - Campaign Categories (minimum 2 - maximum 6)
Campaign
Public Service/Social Welfare Campaign
REQUIREMENTS
ALL SUBMISSIONS MUST BE PROVIDED ON A URL.
We will not accept .MOV uploads, JPEGs or physical material for digital entries.
If entering an Online Film only, it must be entered into TV/Cinema/Online Film.
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Each single entry must be submitted on a unique Judging URL. If you are making more than one entry, do not supply one Judging URL to a landing page that contains links to multiple entries. The Judging URL provided must be to the exact site that you wish to be judged.
• Campaign Entries must consist of a minimum 2 - maximum 6 unique channels. Campaigns must be submitted on one Judging URL with a landing page that links to each channel within the Campaign.
• The Judging URL can include a landing page with concept, translation and/or case study along with the work to be judged.
• All Judging URLs must be live from the day of entry through 31st December 2013.
• You must submit any usernames, passwords and plug-ins required for viewing your entry.
• Entries that are unable to be viewed (due to an incorrect URL, User Name or Password) will be disqualified and will not be judged. Entry Fees for disqualified entries will not be refunded.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
This Medium recognises the creative excellence and impact given to advertising and/or branding across all media, all communication and distribution channels without limitation to the length of execution or the boundaries of media used.
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All components of the entry must relate to a single advertising/branding campaign.
• All work submitted must be in the exact form it was broadcast, published or released, with all the logos, trademarks and copymarks intact. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Any narrative presentation must not contain entrant name or branding of entering company.
• All entries must be uploaded as a Video Case Study. The presentation should clearly demonstrate the concept and show the key elements in the selection of media through which the core idea has been expressed. The Video Case Study must not exceed 2 minutes. It is mandatory that the narration be in English. The jury prefers concise and to the point Video Case Studies.
• Video Case Studies must NOT use any extraneous music. Entries using unlicensed music will be disqualified. Entry Fees for disqualified entries will not be refunded.
• The Video Case Study must be uploaded as a .MOV file.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Innovation Categories
Branded Content
Guerrilla Marketing
Interactive Installations
Live Events - Beyond Advertising Best Use of Event
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.
Automotive
Automotive Products
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Direct Marketing
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions,
Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Transport
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Web Services includes Google, ebay, Expedia, Amazon, etc.
Campaign Categories (minimum 2 - maximum 6 executions)
Campaign
Public Service/Social Welfare Campaign
Transport Campaign (does not include Posters)
REQUIREMENTS
Includes Ambient, Guerrilla Marketing, Out-of-Home, Promotional Media and Transport.
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• All entries must be uploaded as a Video Case Study. The presentation should clearly demonstrate the concept and show the key elements through which the core idea has been expressed. The Video Case Study must not exceed 2 minutes. It is mandatory that the narration be in English. The jury prefers concise and to the point Video Case Studies.
• Video Case Studies must NOT use any extraneous music. Entries using unlicensed music will be disqualified. Entry Fees for disqualified entries will not be refunded.
• In addition, you must upload 1 - 6 JPEG(s) that best represent the execution.
• Under no circumstances will JPEGS be used for judging.
• Non-English entries must have an English translation.
• A basic description of the project, including the Challenge, Strategy and Solution must be included on the Entry Form.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment and Material is due immediately. See Shipping and Fees.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG
Equivalent to 203mm x 254mm (8 in x 10 in)
Resolution: 300 dpi.
Maximum file size: 6 MB
The specs
for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Craft - Single Categories
Graphic Design
Use of Copywriting
Use of Illustration
Use of Photography
Use of Typography
Product/Product Line Categories
Apparel includes Footwear, Sportswear, Handbags, Accessories, etc.
Automotive Products
Beers
Beverages - Non-Alcoholic includes Coffee, Tea, Carbonated Drinks, Juice, Water, etc.
Computer Software/Electronics includes Gaming Systems, CD Players, etc.
Confections/Snacks
Cosmetics includes Beauty Aids, Nail Care Products, Perfumes, Fragrances, etc.
Dairy Products includes Milk, Yogurt, Ice Cream, etc.
Eco Packaging Packaging that takes special consideration for the environmental impact of the product
Entertainment includes DVD, CD, Record Sleeves, etc.
Foods includes Packaged Food, Frozen Food, Baby Food, etc.
Gift Items
Home Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Liquors includes Spirits and Liqueurs
Pet Products
Pharmaceuticals includes Condoms, Prescription Drugs, etc.
Recreation Equipment/Games includes Cameras, Sports Equipment, Board Games, etc.
Retailer Packaging any product promoting a retail label/brand
Special Packaging includes Shopping Bags, Gift Boxes, Promotional Items, etc.
Structural Packaging Primary and/or Secondary structural packaging design for mass produced consumer products. Judging will be based on overall creative solutions considering; materials, structure and packaging concept. The package design should not only protect the product, but also enhance the consumer's purchase and product usability experience. The package should become an integral part of the overall product/brand experience.
Tobacco Products
Toiletries includes Shampoo, Toothpaste, Deodorant, Sun Block/Tanning Products, etc.
Wines includes Wine and Champagne
REQUIREMENTS
PHYSICAL MATERIAL REQUIRED
Material entered into this medium cannot be returned.
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• You must supply one (1) piece of the actual packaging. If entering a product line, you must supply one (1) piece of the actual packaging for each item in the line. Do not empty the contents if it alters the look of the package.
• In addition, you must upload a JPEG for each entry. When entering a product line, you must upload a JPEG of the entire line, plus several JPGs that best represent your entry.
• Non-English entries must have an English translation.
• Do not affix or wrap forms around the entry material. All forms should be sent flat in an envelope.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with. You must print these forms and include them with your entry material.
• Payment and Material are due immediately. See Shipping and Fees.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG.
Equivalent to 203mm by 254mm (8 in x 10 in)
Resolution: 300 dpi.
Maximum file size: 6 MB
Innovation Category
Innovative Use of Poster Must be entered as a Video Case Study
Craft - Single Categories
Art Direction
Use of Copywriting
Use of Illustration
Use of Photography
Use of Typography
Craft - Campaign Categories (minimum 2 - maximum 6 executions)
Art Direction Campaign
Use of Copywriting Campaign
Use of Illustration Campaign
Use of Photography Campaign
Use of Typography Campaign
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.
Automotive
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services includes Hospitals, Clinics, Nursing Homes etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions,
Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Web Services includes Google, ebay, Expedia, Amazon, etc.
Campaign Categories (minimum 2 - maximum 6 executions)
Consumer Campaign
Business-to-Business Campaign
Public Service/Social Welfare Campaign
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
Includes Static Posters and Interactive Posters.
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Innovative Use of Poster entries require a Video Case Study that must be uploaded as a .MOV file.
• You MUST upload a JPEG of each static (non-moving) entry.
• Interactive/Digital Poster entries with moving components must be uploaded as a .MOV file. In addition, you must upload 1 - 6 JPEG(s) that best represent the execution.
• If entering a Campaign, a separate JPEG or .MOV of each element must be uploaded.
• Non-English entries must have an English translation.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG
Equivalent to 203mm x 254mm (8 in x 10 in)
Resolution: 300 dpi.
Maximum file size: 6 MB
The specs for .MOV
uploads are:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Craft - Single Categories
Art DirectionUse of Copywriting
Use of Illustration
Use of Photography
Craft - Campaign Categories (minimum 2 - maximum 6 executions)
Art Direction CampaignUse of Copywriting Campaign
Use of Illustration Campaign
Use of Photography Campaign
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.Automotive
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Direct Marketing – Business-to-Business Must be sent in an addressed envelope or small parcel. Required to be sent via the postal service. Promotional Pieces must be entered into the Design competition under Direct Mail – Business-to-Business.
Direct Marketing – Consumer Must be sent in an addressed envelope or small parcel. Required to be sent via the postal service. Promotional Pieces must be entered into the Design competition under Direct Mail – Consumer.
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions, Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Web Services includes Google, ebay, Expedia, Amazon, etc.
Campaign Categories (minimum 2 - maximum 6 executions)
Consumer CampaignBusiness-to-Business Campaign
Direct Marketing – Business-to-Business Campaign Must be sent in an addressed envelope or small parcel. Required to be sent via the postal service. Promotional Pieces must be entered into the Design competition under Direct Mail – Business-to-Business.
Direct Marketing – Consumer Campaign Must be sent in an addressed envelope or small parcel. Required to be sent via the postal service. Promotional Pieces must be entered into the Design competition under Direct Mail – Consumer.
Public Service/Social Welfare Campaign
REQUIREMENTS
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• You MUST upload a JPEG of each ad. If entering a Campaign, a separate JPEGs of each element must be uploaded.
• When entering a piece with texture or effects that cannot be fully realised through a digital file, you can send a physical board in addition to uploading a JPEG. No board should be more than 600mm x 400mm (24 in x 16 in) in size, with a border of 76mm (3 in). If entering a Campaign, a separate presentation board of each execution must be sent.
• Non-English entries must have an English translation.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Do not affix Entry Form on the front or back of the proofsheets. Place all entry forms flat in an envelope.
The specs for JPEG Image uploads:
Approx 2400 x 3000 pixels CMYK or RGB JPEG
Equivalent to 203mm x 254mm (8 in x 10 in)
Resolution: 300 dpi.
Maximum file size: 6 MB
Innovation Categories
Branded Content
Innovative Use of Radio Must be entered as a Video Case Study
Music - Single Categories
Music Adaptation
Music Original - Song
Music Original - Underscore
Sound Design
Use of Music
Craft/Production - Single Categories
Direction
Humour
Script
Writing
Specialism Category
Conceived & Produced by Station
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.
Automotive
Banking/Financial/Insurance
Beverages includes Soft Drinks, Beer, Wine, Juice, etc.
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions,
Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Mobile Phone Companies, Electric Companies, Phone Directories, etc.
Campaign Categories (minimum 2 - maximum 6 executions)
Campaign
Public Service/Social Welfare Campaign
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be broadcast or released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Entries must be uploaded as MP3 or .MOV files only. We cannot accept CDs for Radio entries.
• Video Case Studies must NOT use any extraneous music. Entries using unlicensed music will be disqualified. Entry Fees for disqualified entries will not be refunded.
• Innovative Use of Radio entries require a Video Case Study that must be uploaded as a .MOV file.
• If entering a Campaign, a separate MP3 or .MOV of each element must be uploaded.
• Radio commercials not broadcast or aired in English must be entered in their original language. In addition, we will require a second MP3 upload of the commercial dubbed in English with the original music and/or sound effects. If you cannot provide this, a written translation will be accepted.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
Specs for MP3
uploads:
Minimum of 64kbps (mono) up to a maximum of 196kpps
File type: MP3 (stereo) with a compression ratio of 22:1
No single MP3 should be over 3 MB in size
We cannot accept CDs for Radio entries
The specs for .MOV
uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
The NEW was created to reward compelling, breakthrough work that refuses to be categorised in any other way.
The spirit of the category is to recognise new kinds of ideas, rather than simply new ideas, that create a new vocabulary for the industry, new avenues of thought and ideation and hint at new roles for agencies.
Novelty alone, despite the name, isn’t enough. The NEW is looking to highlight and champion useful mutations that exhibit how the industry is evolving, creating ripples in culture and returns for clients. Creating new spaces, new services, new platforms, and ultimately, new behaviours.
There is no boundary to the category, except to say that if the work comfortably fits elsewhere, it probably isn’t NEW.
Submissions can be singular or multiple, offline and/or online, multi-platform interactive experiences, and all cross media branded entertainment.
May include, but not limited to: Television, Print, Outdoor, Websites, Blogs, Online/Offline Games, Ambient, Live Events, Email, Podcast, Social Network Communities, Mobile, Direct, Alternate Reality Games (ARG) Augmented Reality (AR).
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Narrative presentation must not contain entrant name or branding of entering company.
• All submissions must be uploaded as a Video Case Study (see above for explanation of The NEW Category). The Video Case Study must not exceed 2 minutes. It is mandatory that the narration be in English. The jury prefers concise and to the point Video Case Studies.
• Video Case Studies must NOT use any extraneous music. Entries using unlicensed music will be disqualified. Entry Fees for disqualified entries will not be refunded.
• Non-English entries must have an English translation.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Innovation Categories
Innovative Use of TV/Cinema/Online Film Must be entered as a Video Case Study
Social Media
Product/Service - Single Categories
Apparel includes Footwear, Handbags, Accessories, etc.Automotive
Banking/Financial/Insurance
Beverages - Alcoholic
Beverages - Non-Alcoholic
Confections/Snacks
Corporate Image includes Self-Promotion, Non-product based Company image, Event Sponsorship, etc.
Cosmetics/Toiletries/Pharmaceuticals
Direct Marketing
Electronic Equipment includes Televisions, Mobile Phones, Computers, Cameras, Gaming Consoles, etc.
Entertainment includes Theatres, Zoos, Museums, Movies, TV Programs, Lotteries, Music Festivals, etc.
Foods includes Packaged Food, Frozen, Baby Food, Dairy etc. (Does Not include Retail Food Outlets)
Health Care Services includes Hospitals, Clinics, Nursing Homes, etc.
Home Furnishings/Appliances includes House and Garden Furniture, Appliances, etc.
Household Products includes Detergents, Paint, Batteries, Light Bulbs, etc.
Media Promotion includes Magazines, Newspapers, TV Stations, Radio Stations, etc.
Personal Items/Gift Items includes Tobacco, Sunglasses, Watches, Jewelry, etc.
Pet Products/Care
Public Service/Social Welfare includes Charities, Political Organisations, Educational Institutions, Issue Advocacy, etc.
Recreational includes CDs, DVDs, Toys, Games, Golf Clubs, Jet Skis, etc.
Retail includes Restaurants, Stores, Gyms, Catering/Venues, Petrol/Gasoline Stations, Travel Agents, etc.
Sports
Telecommunications includes Telephone Companies, Mobile Phone Companies, etc.
Travel includes Airlines, Hotels, Cruise Lines, etc.
Utilities includes Gas Companies, Electric Companies, Phone Directories, etc.
Web Services includes Google, ebay, Expedia, Amazon, etc.
Campaign Categories (minimum 2 - maximum 6 executions)
CampaignPublic Service/Social Welfare Campaign
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• TV/Cinema/Online Film entries must be uploaded as .MOV files. There are no additional upload charges.
• Campaign entries must be uploaded as separate .MOV files (one for each spot in the campaign).
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Music & Sound Categories
Music Adaptation
Music Original - Song
Music Original - Underscore
Sound Design The artistic use of processed sounds, combinations of sounds, sound effects, etc. to achieve a heightened reality and/or to help a story with sound that is not music in any traditional sense.
Use of Licensed Music Must provide name of original artist and original song title
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be broadcast or released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• Use of Licensed Music entries require the name of the original artist and original song title.
• TV/Cinema/Online Film - Music & Sound entries must be uploaded as .MOV files. There are no additional upload charges.
• Entries that are not broadcast or aired in English will only be accepted if they are dubbed or subtitled in English.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
Music Video Categories
Music Video - Direction
Music Video - Visual Effects
Production | Post-Production Categories
Animation
Cinematography
Direction
Editing
Low Budget Maximum Budget $50,000 U.S. or £32,000 Sterling
Production Design
Visual Effects
REQUIREMENTS
NO PHYSICAL MATERIAL REQUIRED
• Entries submitted must be broadcast or released in a commercial environment with client approval between 1st July 2012 and 31st July 2013.
• All work submitted must be in the exact form it was released, with all the logos, trademarks and copymarks intact, regardless of category. In the case of a query by the Jury, the entrant will be required to provide documentary evidence to prove eligibility of the entry. Entries must not contain entrant name or branding of entering company.
• TV/Cinema/Online Film Production | Post-Production entries must be uploaded as a .MOV file. There are no additional upload charges.
• Entries that are not broadcast or aired in English will only be accepted if they are dubbed or subtitled in English.
• Once you have finalised the Entries online, the system automatically generates a Summary Form, Entry Form(s) and Invoice. The forms are then emailed to the email address you logged in with.
• Payment is due immediately. See Shipping and Fees.
The specs for .MOV uploads:
Resolution: PAL - 1024 x 576 (16:9 or 4:3)
NTSC - 720 x 480 (16:9 or 4:3)
Codec: Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 44KHz
Maximum file size: 1GB
