2013 Winners releases

Puerto Rico

01 November 2013

From: London International Awards (LIA)

Press Contact:      Patricia Censoprano

                                patricia@liaawards.com

                                +1 718 747 6747

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EMBARGOED UNTIL MONDAY, 4 Nov 2013 

 

PUERTO RICO WINS TWO STATUES AT THE 28TH ANNUAL LONDON INTERNATIONAL AWARDS 

JWT SAN JUAN WINS GOLD AND SILVER 

(London, 4 November 2013) The 28th LIA judging was held at the Wynn/Encore Hotel in Las Vegas, convening over a ten-day period. The juries, led by their respective Jury Presidents, viewed and scored every entry within their medium ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists. 

Puerto Rico picks up 2 Statues – one Gold and one Silver. The individual wins are below:

JWT San Juan is the only company from Puerto Rico to win metal at LIA 2013.

Their work for Heineken titled “Longer Merry Christmas” won Gold in Radio - Use of Music and a Silver LIA in Radio - Branded Content.

“JWT San Juan over the years, has consistently shown the world their creative talents.” revealed Barbara Levy, President of LIA. “So it is no surprise that this year, they were awarded a Gold and a Silver Statue.”

BBDO Puerto Rico attained a Finalist in Radio - Confections/Snacks for Snickers® titled “Boss” 

This year seven Grand LIAs were awarded. 

McCann Melbourne, Melbourne has won three Grand LIAs in Digital, Non-Traditional and Integration for Metro Trains - "Dumb Ways to Die Campaign" 

Wieden+Kennedy New York, New York was awarded the Grand LIA in the medium of TV/Cinema/Online Film for Southern Comfort titled "Whatever's Comfortable - Beach" 

ShootMedia, London was awarded the Grand LIA in the medium of TV/Cinema/Online Film - Production | Post-Production for ChildLine titled  "It Follows Me Around" 

serviceplan, Munich was awarded the Grand LIA in the medium of Design for Auchan titled "The Selfscan Report"   

Memac Ogilvy & Mather, Dubai was awarded the Grand LIA in the medium of Radio for Sawa Mninjah - Rescue Radio - The Rescue Continues Campaign "Nepalese Street Festival", "Sri Lankan Health Spa", "Kenyan Romantic Drama" and "Filipino Pop Singer”. This is the first Grand LIA ever awarded to an entrant from the United Arab Emirates. 

2013 LIA ‘Of The Year Awards’ were decided based on the outstanding work chosen by the Juries across all media. This year LIA awarded five of these coveted Awards. 

The following companies were honoured with the 2013 Of The Year Awards: 

Network of the Year: Ogilvy

Agency of the Year:  McCann Melbourne, Melbourne

Design and Package Design Company: serviceplan, Munich

Radio and Audio: Eardrum Australia, Sydney

Music and Sound Design Company: Song Zu 

Of the 13,242 submissions, from 72 countries, 6% attained Shortlist status. Of those elite selections, only 0.8% won Gold Statues; 1.5% Silver Statues; 1.6% Bronze Statues and 2% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986 when only 2,600 submissions were entered.