DESIGN CATEGORIES
CATEGORIES:
Annual Reports
Brochures/Catalogues - Consumer
Brochures/Catalogues - Trade
Calendars
Direct Mail – Business-to-Business (Promotional
Pieces. Any piece
sent in an addressed envelope or small parcel must beentered
into the Print competition under Direct Mail -
Business-to-Business)
Direct Mail – Consumer (Promotional Pieces. Any piece
sent in an
addressed envelope or small parcel must be entered into the
Print competition under Direct Mail – Consumer)
Display Merchandising/Installations (Design that is usuallylarge in
scale and executed in public places while communicating a
brand and/or
enhances a space, environment or building such as
exhibitions, public
environments, offices, shop windows.)
Send in-situ images from different angles that best flatters
the installation
Environmental Design (signage, interiors, architectural graphics, flagship stores and unique user experience. It is the physical manifestation of a brand's essence and their message)
Invitations/Greeting Cards
Logos (include on your entry form an explanation of how the logo
relates to
the corporate branding)
Point-of-Sale (Displays that usually appear indoors and used to
directly
promote or sell products or services. Does not include
posters or print ads.)
Self-Promotion (must promote the Entrant)
Stationery (Business Cards, comp slips, envelopes letterheads.
Entrants must send original pieces. Please send entire range
of pieces.)
SPECIALISMS
Use of Copywriting (The Copywriting is the concept, in
that without
the copy the design may not stand out.)
Use of Illustration
Use of Photography
Use of Typography
REQUIREMENTS:
1. Supply: One (1) piece of the actual entry. Where applicable send an
image of the cover and several different pages of the entry. When entering
Point-of-Purchase, if you cannot send actual display, send 2 photos of
Point-of-Purchase display in situ.Do not Mount any of the material. All
material should be received flat.
2. In addition to the above requirement, please upload JPEG(s) of
each entry that depict the concept of the entry. Your image uploads should be
approx 2400 x 3000 pixels RGB JPEG. Equivalent to
8 x 10 inches at 300 dpi. Maximum file size: 5.00Mb. These files
are for reference and/or web use only.
3. If the entry is not in English you may supply a translation
and/or concept.
4. Once you have completed and finalised the Entries online, the
system automatically generates your Summary Form, your Entry Form(s) and your
Invoice. You will quickly receive a copy of all these, to the email address you
logged in with. You must then print these forms and include them with your
entry material before sending it to us.
5. Do not affix or wrap forms around the entry material. All forms
should be sent flat in an envelope.

DIGITAL MEDIA
Website Categories:
Apparel (includes Footwear and Accessories)
Automotive
Beverages - Alcoholic
Beverages - Non-Alcoholic
Business-to-Business (Trade)
Corporate Image (includes Self-Promotion)
Cosmetics/Toiletries/Pharmaceuticals
E-Commerce ("Click to Purchase", must be able to purchase online)
Electronics (includes Gaming Consoles, Computer Software, Mobile
Telephones, etc.)
Entertainment (includes Theatres, Zoos, Movies and Lotteries,
etc.)
Foods (includes Packaged Food, Frozen, Dairy, etc. Does Not include
Retail
Food Outlets)
Home Furnishings/Appliances
Household Products
Institutional (includes Education, Museums, Libraries, etc.)
Media Promotion (includes Magazines, Newspapers, TV and Radio
Stations)
Online Games
Personal Items/Gift Items
Public Service/Social Welfare (includes Charities, Political
Organizations,
Issue Advocacy, etc.)
Recreational (includes CDs, DVDs, Toys, Games, Golf Clubs,
and Jet Skis)
Retail (includes Restaurants, Stores, Banks, Hospitals,
Catering/Venues,
Petrol/Gasoline Stations and Real Estate)
Sports
Travel
Utilities (includes Telephone, Mobile Phone, Gas & Electric Companies
and
Phone Directories)
Weird Wonderful Websites (includes all websites that do not
fit into any
of the above categories)
ONLINE CATEGORIES: (ADVERTISING/MARKETING and BRANDING)
Community Applications (Applications and creative solely
for
Social Networking and Community sites e.g. Facebook,
MySpace)
Innovation Online (Innovative work that pushes the Digital Media
revealing
new techniques.)
Interactive Banners (single)
Interactive Banners Campaign (minimum 3 banners)
Link Only Banners (Non-Interactive Banner)
Mobile Advertising (All types of advertising that is
accessed on mobile
phones, palm pilots, blackberries etc. Must be entered on
a URL)
Online Branded Content
Online Campaign (minimum 3 different components)
Online Film (created specifically for online viewing only)
Viral
Weird Wonderful Work (includes Sequentials, Screen
Savers and
Email Advertising)
CRAFT/TECHNIQUE CATEGORIES
Best Use of Animation/Motion Graphics (created
specifically for online
viewing only)
Best Use of Interactivity (Best Use of Interface, Navigation
& Interactivity.
Includes work that demonstrates an innovative use of
on-screen physical
interaction and/or off-screen database interaction.)
Best Use of Sound Design/Music (created specifically for online
viewing only)
REQUIREMENTS:
1. Each entry must be submitted on a unique URL. All parts of a
Campaign entry must be viewable together at a single unique URL. If you are
making more than one entry, do not supply one URL to a site that contains
multiple links to multiple entries. The URL you provide must be to the exact
site that you wish to be judged.
2. All URLs submitted must be live 6th June 2008 through 30th
November 2008. Any entries that are unable to be viewed (due to an incorrect
URL, User Name or Password) will be disqualified and will not be judged.
3. Submit any User Name and Passwords required for viewing your
entry. List all plug-ins that are required to view your entry.
4. Once you have completed and finalised the Entries online, the
system automatically generates your Summary Form, your Entry Form(s) and your
Invoice. You will quickly receive a copy of all these, to the email address you
logged in with.

INTEGRATED MEDIA
These Awards recognize the creative excellence and impact given to
advertising and/or branding across all communication and distribution channels
without limitation to the length of execution or the boundaries of media used.
Categories
Converging Media
(repurposing the same material for
different media types i.e Dove 'Evolution')
Must consist of at least 2 different media from the list below:
Integrated Media Campaign
(repurposing
the same theme for different media types)
Must consist of at least 3 different media from the list below:
These Awards recognize the creative excellence and impact given to advertising and/or branding across all communication and distribution channels without limitation to the length of execution or the boundaries of media used.
Media List:
Ambient/Non-traditional traditional (is usually site specific or engages the consumer in a
unique, creative, unexpected yet relevant way. Includes live events, creative stunts and
guerilla marketing. All work must be shown in situ and must have run with legal permission.)
Branded Content
Design (includes Brochures, Corporate Identity, etc.)
Digital Media
Package Design
Point-of-Sale
Poster & Billboard
Print
Radio
Television/Cinema
In addition to the media selected from the above list you may also
include ancillary media of any type, example: Product Placement, Sponsorship,
Bluetooth, etc.
REQUIREMENTS:
1. All parts of the entry must relate to a single
advertising/branding campaign.
2. In less than 100 words, give a basic description of the
project. In addition, you may provide cultural context details to help the jury
better understand the idea.
3. A compilation presentation of the entire Integrated Media entry
must be sent on a DVD. Each of the media used in the campaign must be
represented on the DVD. The narrative presentation should clearly demonstrate
the concept and show the key elements in the selection of media through which
the core idea has been expressed. It is mandatory that the narration is in
English.
4. The DVD presentation may NOT be longer than 3 minutes.
5. Narrative presentation must not contain entrant name or entrant branding.
6. If the elements are not in English, please provide written
English translations.
7. Provide One (1) copy of ancillary material such as Print ads,
Packaging, Brochures, etc, that are relevant to the campaign.
8. Once you have completed and finalised the Entries online, the
system automatically generates your Summary Form, your Entry Form(s) and your
Invoice. You will quickly receive a copy of all these, to the email address you
logged in with. You must then print these forms and include them with your
entry material before sending it to us.

NON-TRADITIONAL MEDIA
Single Entry Categories:
Ambient Indoor (Non-traditional advertising that is usually site specific or engages the consumer in a unique, creative, unexpected yet relevant way.
All work must be shown in situ and must have run with legal permission).
Ambient Outdoor (Non-traditional advertising that is usually site specific or
engages the consumer in a unique, creative, unexpected yet relevant
way. All work must be shown in situ and must have run with legal
permission).
Guerilla Marketing (progressive ambient media - It is targeted and is likely to hijack
an existing campaign or event - it is stunt oriented and includes live events).
Out-of-Home (includes coasters, postcards,
floor cards, matchbooks and stickers).
Promotional Media (advertising a brand's sale, contest, movie tie-in,
etc).
Transport (includes vehicles of any type or elements of them, e.g.,
Seating,
Handrails and Navigation Equipment. Posters and Billboards
are not
eligible for this category).
REQUIREMENTS:
1. Supply: Two (2) proofsheets. One (1) mounted and one (1) unmounted of each entry for each category. No proofsheet should be more than 600mm x 400mm/24 inches x 16 inches in size. If you are entering the same ad in different categories you must send 2 copies for each category you enter. The mounted proofsheet is for judging purposes, the unmounted for scanning.
2. Two separate proofsheets for each ad of a campaign is required. (e.g. 3 ads to a campaign you need to send 6 proofsheets).
3. One (1) mounted proofsheet should be mounted separately on white foam-board, to ensure that it is pristine for the judges.
4. Guerilla Marketing entries, may be made into a video presentation (no more than 60 seconds) and submitted on DVD.
5. In addition to the above requirements, upload a JPEG(s) of each entry. Your image uploads should be approx 2400 x 3000 pixels RGB JPEG. Equivalent to 8 x 10 inches at 300 dpi. Maximum file size: 5.00Mb.
6. If the entry is not in English you must supply an English translation.
8. Once you have completed and finalised the Entries online, the system automatically generates your Summary Form, your Entry Form(s) and your Invoice. You will quickly receive a copy of all these, to the email address you logged in with. You must then print these forms and include them with your entry material before sending it to us.
9. DO NOT AFFIX ENTRY FORM ON THE FRONT OR BACK OF THE PROOFSHEETS. PLACE ALL ENTRY FORMS FLAT IN AN ENVELOPE.

PACKAGE DESIGN
Apparel
Automotive Products
Beers
Beverages - Non-Alcoholic
Computer Software/Electronics
Confectionery/Snacks
Cosmetics (includes Beauty Aids and Fragrances)
Dairy Products (includes Milk, Yogurt, Ice Cream etc.)
Entertainment/Music (includes Records, Pre-recorded
Tapes, Videos,
DVDs and CDs)
Foods
Gift Items
Home Products (includes Detergents, Paint, Batteries etc.)
Liquor
Pet Products
Recreation Equipment/Games (includes Cameras and Sports
Equipment)
Retailer Packaging (any product promoting a retail
label/brand)
Special Packaging (includes Shopping Bags)
Tobacco Products
Toiletries/Pharmaceuticals
Wines
SPECIALISMS
Structural Packaging (Judged predominantly on the shape
and
form of the packaging)
Use of Copywriting (The Copywriting is the concept, in
that without
the copy the design may not stand out.)
Use of Illustration
Use of Photography
Use of Typography
REQUIREMENTS:
1. Supply: One (1) piece of the actual packaging. Do not empty
contents if it alters the look of the package.
2. If entering a product line send one (1) piece of each item in
the line.
3. In addition to the above requirements, please upload a JPEG of
each entry. Your image uploads should be approx 2400 x 3000 pixels RGB JPG.
Equivalent to 8 x 10 inches at 300 dpi. Maximum file size: 5.00Mb. These files
are for reference and/or web use only.
4. Once you have completed and finalised the Entries online, the
system automatically generates your Summary Form, your Entry Form(s) and your
Invoice. You will quickly receive a copy of all these, to the email address you
logged in with. You must then print these forms and include them with your
entry material before sending it to us.
5. Do not affix or wrap forms around the entry material. All forms
should be sent flat in an envelope.

POSTER & BILLBOARD
Single Entry Categories:
Billboard
Interactive/Digital Poster (out-of-home, non-traditional
posters that
are interactive experiences and utilise digital or
mechanical techniques to
execute the creative idea.)
Poster – Indoor (includes posters placed in
Tube/Subway Stations
and Bus Depots etc.)
Poster – Outdoor (includes posters placed on Bus
Shelters etc.)
Campaign Categories (3-6 ads):
Billboard Campaign
Poster Campaign – Indoor (includes posters placed in
Tube/Subway
Stations and Bus Depots etc.)
Poster Campaign – Outdoor (includes posters placed on
Bus Shelters, etc.)
REQUIREMENTS:
1. Supply: Two (2) proofsheets. One (1) mounted and one (1) unmounted of each entry for each category. No proofsheet should be more than 600mm x 400mm/24 inches x 16 inches in size. If you are entering the same ad in different categories you must send 2 copies for each category you enter. The mounted proofsheet is for judging purposes, the unmounted for scanning. Mounted proofsheets should be mounted separately on white foam-board, to ensure that it is pristine for the judges.
2. Two separate proofsheets for each ad of a campaign is required. (e.g. 3 ads to a campaign you need to send 6
proofsheets).
3. For Billboards, apart from the proofsheets, please provide photographic evidence of the advertising in situ.
4. Interactive and Digital Posters entries, MUST be made into a video presentation (no more than 60 seconds) and submitted on DVD.
5. In addition to the above requirements, upload a JPEG(s) of each entry. Your image uploads should be approx 2400 x 3000 pixels RGB JPEG. Equivalent to 8 x 10 inches at 300 dpi. Maximum file size: 5.00Mb.
6. If the entry is not in English you must supply an English translation.
7. Once you have completed and finalised the Entries online, the system automatically generates your Summary Form, your Entry Form(s) and your Invoice. You will quickly receive a copy of all these, to the email address you logged in with. You must then print these forms and include them with your entry material before sending it to us.
8. DO NOT AFFIX ENTRY FORM ON THE FRONT OR BACK OF THE PROOFSHEETS. PLACE ALL ENTRY FORMS FLAT IN AN ENVELOPE.

PRINT
Product/Service Categories (1 ad per entry):
Apparel (includes Footwear and Accessories)
Automotive (includes Motorbikes)
Automotive Products (includes Petroleum Products, Tires
and Auto Accessories)
Banking/Financial/Insurance
Beverages – Alcoholic
Beverages – Non-Alcoholic
Business-to-Business (Trade)
Corporate (includes Self-Promotion, Season’s Greetings, Recruitment)
Cosmetics/Toiletries
Entertainment (includes Museums, Theatres, Zoos and Lotteries)
Foods (includes Candy, Snacks, Ice Cream)
Home Entertainment (includes Audio/Video Equipment, DVDs, CDs
and Game Systems)
Home Furnishings/Appliances
Home Products (includes Detergents, Paint, Pet Products and
Batteries)
Media Promotion (includes Radio Stations, TV Stations,
Newspapers and Movies)
Office Equipment (includes Computers, Copiers, File Systems,
Paper and Stationery)
Personal/Gift Items (includes Cameras, Tobacco,
Electric Shavers,
Sunglasses, Mobile Phones, Personal Music Systems, Personal
Organisers,
Watches and Jewelry)
Pharmaceuticals
Public Service/Social Welfare (includes Political Advertising)
Recreation Equipment (includes Toys, Games, Golf Clubs,
Jet Skis,
Bicycles and Outdoor Leisure Equipment)
Retail Foods (includes Restaurants, Fast Food Outlets and Supermarkets)
Retail Services (includes Healthcare Facilities, Post Offices,
Courier Services,
Schools, Colleges and Universities and Online Shopping)
Retail Stores (Department Stores, Boutiques, Pharmacies, and
Opticians)
Travel & Tourism (includes Airlines, Hotels, and
Spas)
Utilities (includes Telephone and Mobile Phone Service Companies, Gas
&
Electric Companies, Phone Directories and Internet Service
Providers)
Technique Categories (1 ad per entry):
Art Direction
Copywriting (English Language Ads only)
Direct Mail – Business-to-Business (Must be
sent in an addressed
envelope or small parcel. Required to be sent via the
postal service.
Promotional Pieces must be entered into the Design
competition under
Direct Mail – Business-to-Business.)
Direct Mail – Consumer (Must be sent in an addressed
envelope or small
parcel. Required to be sent via the postal service.
Promotional Pieces must be
entered into the Design competition under Direct Mail -
Consumer.)
Illustration
Photography
Campaign Categories (3-6 ads per entry):
Art Direction Campaign
Business-to-Business Campaign
Consumer Campaign
Illustration Campaign
Photography
Public Service/Social Welfare Campaign
REQUIREMENTS:
1. Supply: Two (2) proofsheets. One (1) mounted and one (1) unmounted of each entry for each category. No proofsheet should be more than 600mm x 400mm/24 inches x 16 inches in size. If you are entering the same ad in different categories you must send 2 copies for each category you enter. For Direct Mail entries: supply: One (1) piece of the actual entry. The mounted proofsheet is for judging purposes, the unmounted for scanning. Mounted proofsheets should be mounted separately on white foam-board, to ensure that it is pristine for the judges.
2. Two (2) separate proofsheets for each ad of a campaign is required. (1) mounted, (1) unmounted (e.g. 3 ads to a campaign you need to send 6 proofsheets).
3. In addition to the above requirements, upload a JPEG(s) of each entry. Your image uploads should be approx 2400 x 3000 pixels RGB JPEG. Equivalent to 8 x 10 inches at 300 dpi. Maximum file size: 5.00Mb.
4. If the entry is not in English you must supply a translation.
5. Once you have completed and finalised the Entries online, the system automatically generates your Summary Form, your Entry Form(s) and your Invoice. You will quickly receive a copy of all these, to the email address you logged in with. You must then print these forms and include them with your entry material before sending it to us.
6. DO NOT AFFIX ENTRY FORM ON THE FRONT OR BACK OF THE PROOFSHEETS. PLACE ALL ENTRY FORMS FLAT IN AN ENVELOPE.

RADIO CATEGORIES & REQUIREMENTS:
Product Categories (1 Ad Per Entry):
Apparel (includes Footwear and Accessories)
Automotive (includes Petroleum Products, Tires and Auto Accessories)
Banking/Financial/Insurance
Beverages
Corporate (includes Self-Promotion and Season’s Greetings)
Cosmetics/Toiletries/Pharmaceuticals
Entertainment (includes Museums, Theatres, Zoos, Lotteries)
Foods (includes Candy, Snacks and Ice Cream)
Home Entertainment (includes Audio/Video Equipment,
DVDs,
CDs and Game Systems)
Home Products (includes Detergents, Paint, Pet Products and
Batteries)
Media Promotion (includes Radio Stations, TV Stations,
Newspapers and Movies)
Personal/Gift Items (includes Cameras, Tobacco,
Electric Shavers,
Sunglasses, Mobile Phones, Personal Music Systems, Personal
Organisers,
Watches and Jewelry)
Public Service/Social Welfare
Retail Foods and Stores (includes Restaurants,
Supermarkets, Department
Stores, Boutiques, Pharmacies, Opticians and Florists)
Retail Services (includes Healthcare Facilities, Post Offices,
Courier Services,
and Online Shopping)
Travel & Tourism (includes Airlines, Hotels and
Spas)
Utilities (includes Telephone and Mobile Phone Service Companies, Gas
& Electric Companies, Internet Service Providers and Phone Directories)
Technique Categories (1 Ad Per Entry):
Conceived & Produced by Station
Copywriting
Humour
Original Music
Sound Design
Special Adaptation of Music
Campaign Categories (3-6 ads Per Entry):
Campaign
Public Service/Social Welfare Campaign
It Didn't Air (IDA) 2008 (1 Ad Per Entry)
IDA – (It Didn't Air) Awarded for the best spot that never saw the light of day.
All entries must be for legitimate clients and be submitted as finished work.
Statue winners will not be eligible for a Grand Prize.
REQUIREMENTS:
1. Entries accepted as uploaded MP3 files only. All entries must be a minimum of 64kbps (mono) up to a maximum of 196kpps. MP3 file format (stereo) with a compression ratio of 22:1. No single MP3 should be over 1MB in size. We cannot accept CDs for Radio entries.
2. Campaign entries must be uploaded as separate files (one for each advert in the campaign).
3. Radio commercials not broadcast or aired in English will be accepted either dubbed in English with the original music and/or sound effects or with a written translation in English. If your Radio entry is not in English you must email an English translation to amanda@liaawards.com. You must include the entry number, category, product and title. We do not want a synopsis of the commercial. We must have the actual script translated into English.
4. Once you have completed and finalised the Entries online, the system automatically generates your Summary Form, your Entry Form(s) and your Invoice. You will quickly receive a copy of all these, to the email address you logged in with. You must then print these forms and include them with your entry material before sending it to us.

TELEVISION & CINEMA
PRODUCT CATEGORIES (1 Ad Per Entry):
Apparel (includes Footwear and Accessories)
Automotive (includes Motorbikes)
Automotive Products (includes Petroleum Products, Tires
and
Auto Accessories)
Banking/Financial/Insurance
Beverages – Alcoholic
Beverages – Non-Alcoholic
Confectionery/Snacks
Corporate (includes Self-Promotion, Season’s Greetings and Recruitment)
Cosmetics/Toiletries
Entertainment (includes Museums, Theatres, Zoos and
Lotteries)
Foods
Home Entertainment (includes Audio/Video Equipment,
DVDs, CDs and
Game Systems)
Home Furnishings/Appliances
Home Products (includes Detergents, Paint, Pet Products and
Batteries)
Media Promotion (includes Radio Stations, TV Stations,
Newspapers and
Movie Trailers)
Office Equipment (includes Computers, Copiers, File Systems,
Paper and
Stationery)
Personal/Gift Items (includes Cameras, Tobacco,
Electric Shavers,
Sunglasses, Mobile Phones, Personal Music Systems, Personal
Organisers,
Watches and Jewelry)
Pharmaceuticals
Public Service/Social Welfare (includes Political advertising)
Recreation Equipment (includes Toys, Games, Golf Clubs,
Jet Skis,
Bicycles and Outdoor Leisure Equipment)
Retail Foods (includes Restaurants and
Supermarkets)
Retail Services (includes Healthcare Facilities, Post Offices,
Courier Services and Online Shopping)
Retail Stores (Department Stores, Boutiques, Pharmacies and
Opticians)
Travel & Tourism (includes Airlines, Hotels and
Spas)
Utilities (includes Telephone and Mobile Phone Service Companies, Gas
&
Electric Companies, Internet Service Providers and Phone
Directories)
TECHNIQUE CATEGORIES (1 AD PER ENTRY):
Animation
Best Use of Music (A new arrangement and a new recording of a
previously
existing jingle or popular composition and includes original
soundtracks.
This category will be judged on how the music enhances the
creative idea.)
Cinematography
Direction - Dialogue
Direction - Visual
Editing
Humour
Low Budget (Maximum Budget £25,000 or US$ 50,000)
Original Music Scoring (Music whose first use was the
entered
commercial and was created specifically for that
commercial)
Original Music with Lyrics (Music with sung or spoken lyrics
that
was specifically created for the entered commercial. The
'song'
must be a new piece that has not existed in any form
before)
Sound Design (The artistic use of processed sounds,
combinations
of sounds, sound effects, etc. to achieve a heightened
reality and/or to help
a story with sound that is not music in any traditional
sense.)
Visual Effects
CAMPAIGN CATEGORIES (3-6 ADS PER ENTRY):
Campaign
Low Budget Campaign (Maximum Budget Per Spot £25,000 or
US$ 50,000)
Public Service/Social Welfare Campaign
REQUIREMENTS:
This year we prefer taking entries for Television/Cinema as
digital entries uploaded to BEAM.TV.
When submitting Television/Cinema entries, you will be asked if
you intend to deliver the entries using BEAM.TV or by sending the spots on
tape.
UPLOAD TO BEAM TV:
1. Select BEAM.TV. Once your entry-forms are complete you will
proceed to a BEAM.TV delivery page.
2. This will present a list of those entries to be submitted
online via BEAM.TV.
3. Choose 'Attach Media" next to each entry. You will then be
offered 2 options:
Option 1: If you are already a BEAM.TV user and have the
Television/Cinema ads stored in your BEAM.TV archive, select this option.
Option 2: If you do not already use BEAM.TV, you can upload your
Television/Cinema entry(s) directly from your computer. (BEAM charges an upload
fee in addition to LIA Entry fees. Upload fees are paid direct to BEAM.TV,
Entry Fees are invoiced and paid to LIA.)
FILE FORMATS:
You must submit both an MPEG2 and a reference QuickTime for each
film you are submitting.
Do not include a clock, slate or freeze in the files.
MPEG2: encoded at 8 megabytes per second – audio and video
combined into one file
QuickTime: encoded using Sorenson 3 with 320x240 dimensions.
BEAM.TV now operates an uploading checking service. All uploaded
files will automatically be scanned for specification issues and any
out-of-spec files will be rejected. Ensure you files are prepared correctly
before upload.
For complete encoding standards for BEAM.TV upload click here
For a list of global BEAM.TV offices who can help with file
encoding click here
SEND TAPE – Accepted Formats: Digital Betacam or
Betacam SP:
An additional cost of £12 Sterling or $20 US Dollars encoding fee
per spot will be payable to LIA.
DVDs WILL NOT BE ACCEPTED FOR TELEVISION/CINEMA ENTRIES
Submit each entry on a separate tape. Entries in the same campaign
must be submitted on one tape.
Line Standard: 625/50 PAL or 525/60 NTSC (clearly mark tape either
PAL or NTSC)
Aspect Ratio: 16:9FHA or 4:3
Programme starts at 10:00:00:00.
Audio: Peak sound levels must not be greater than +8dB with
respect to the reference level of -18dBFS (UK 4PPM).
All tape entries must have 3 seconds black before start and at the
end of each commercial and least 30" black should be present after the
last spot
All tape entries MUST contain a log that clearly states the line
standard, aspect ratio, start time code and duration of each spot.
Tape Contents Time
Code
100/75 Bars 1Khz-18dbfs Tone 09:58:30:00
Black 09:59:30:00
Clock / Slate information 09:59:50:00
Black 09:59:57:00
Start of Programme 10:00:00:00
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