2021 Creative LIAisons Coaches

Komal Bedi Sohal

Chief Creative Officer
Saatchi & Saatchi
, United Arab Emirates

Komal is Chief Creative Officer at Saatchi & Saatchi Dubai and has held leadership positions in agencies across the Indian sub-continent, South East Asia and the Middle East. 
A hands-on award-winning creative, Komal leads from the front: in building relationships with diverse clients; in raising the bar and empowering multicultural creative departments; in articulating and implementing across the board the client’s vision and goals. 
During her time, Saatchi & Saatchi Dubai broke into the Top 5 Agency Rankings in the region after winning several local and international awards. 
She has led teams that have won metals at all major award shows: LIA, Cannes Lions, One Show, D&AD, ANDYs, ADC, Clio, Epica, Effie, WARC, SXSW, New York Festival, Spikes Asia, Dubai Lynx and IAA. Her campaign for Harvey Nichols was ranked the #2 press campaign in the world. And the Big Won ranked her #2 in the list of Top Art Directors in the world. She has served as jury president for art direction at D&AD and as a jury member at Cannes Lions, Art Directors Club, Clio, Adfest, and New York Festivals. 
Komal, who has more than twenty-five years’ experience in varied geographical and cultural markets, was the first woman ECD in the Middle East. She is also a fine-art photographer, in 2019 she published her first poetography book titled “DreamKeeper”. Passionate about inclusivity she conceived and launched “MOMAS” an inclusivity platform for working mothers in advertising and marketing. 
She believes in a world where women can. And will.