Simona is an Executive Creative Director in MRM//McCann, with 13 years of passionate creative output in agencies big and small, in 3 different countries: Romania, Hungary and Czech Republic. Her expertise ranges from complex digitally driven campaigns for regional and global clients in both B2C and B2B segments, to insightful stories and ideas that resonate with the local market.
Her work has been recognized in festivals such as Cannes Lions, Eurobest, Golden Drum, ADC Europe, Effie as well as in local shows. Over the years she has been a part of numerous international juries, has been a promoter of female talent in the creative industry, has organized events and has held multiple talks on the topic of diversity & inclusion.
A copywriter at heart, she’s passionate about writing in every shape and form, that’s why in 2021 she will be publishing her first children’s book.