2022 Creative LIAisons Coaches

Alasdair Lennox

Group Executive Creative Director of Experience, Americas
Landor & Fitch
San Francisco
, United States of America

Global brand and design consultancy Landor & Fitch has appointed Alasdair Lennox; Group Executive Creative Director of Experience, Americas. Lennox will lead creative across the region, continuing to elevate and integrate the brand transformative work of Landor & Fitch. 
Alasdair began his career in FITCH London and rose to become Executive Creative Director for EMEA in 2014 before moving to the US in 2018. Lennox will now work across all Landor & Fitch studios in North America, integrating Landor’s brand consulting and strategic design capability and FITCH’s experience design and retail consultancy. The two agencies came together in 2019 to provide a more comprehensive end-to-end brand, experience and design capabilities. 

Award jury member: LIA’s 2021 + D&AD Design 2018 + Design Week Awards 2016 + Cannes Lions Design 2015 + FX Design Awards 2016 + D&AD New Blood Awards 2013 & 2011 + others
Named as one of the GDUSA Magazine USA’s 'Responsible Designers to Watch' 2021
Experienced conference speaker and panelist, globally, including panelist at CES 2020 and 2019.