2022 Creative LIAisons Coaches

Ronald leads the MRM global creative charge to help brands win by building meaningful relationships with people. A firm believer of creativity being a collaborative team sport, he partners with MRM’s leaders to connect the dots between technology, data, commerce, and strategy, supercharging it all with creative innovation.
 

Across creative leadership roles, Ronald has a unique record of consistently transforming offices and networks into world-class creative brands. As Chief Creative Officer of BBDO/Proximity Malaysia and Singapore, both offices made it into the Global Won and WARC (previously Gunn) Reports’ World’s Top 15 agencies lists three times, producing No.1 ranked campaigns twice. As Digitas Global CCO, he led the network to winning Grands Prix in the WARC Marketing Effectiveness Awards, Cannes Creative Data Lions, and Cannes Pharma Lions, earning a ranking of No.1 Digital Agency in the World in the WARC 100 report. At Isobar, he helped steer the network to their most successful year ever at the 2019 Cannes Lions Festival, which included a Gold in the inaugural Commerce Lions.
 

Ronald’s toughest clients are his two teenage boys, Jonah and Noah.