2022 Creative LIAisons Coaches
Executive Creative Director
Lorenz Langgartner started his advertising career as intern copywriter at Serviceplan Munich in 2009.
Since 2015, he leads Serviceplan Innovation, a unit focused on creative experiments, product design and partnerships with startups, as Executive Creative Director. Lorenz has won over 1000 international awards including 31 Cannes Lions and one D&AD Black Pencil.