2025 Virtual Coaches

Nicole Ingra
Founder, Global Insights & Strategy Director
Ingra Labs
Barcelona
, Spain

Nicole Ingra is the founder of Ingra Labs, a strategy consultancy helping brands shape the future. As a Innovation & Strategy Director with a decade of experience shaping narratives that bridge culture, technology, business and creativity for some of the world’s most iconic brands, Nicole has worked with WhatsApp, Netflix, Heineken, TikTok, Beats, Mariott Bonvoy, Patreon - to name but a few - across markets spanning the Americas, Europe, the Middle East and Asia.

A sought-after speaker, host and workshop leader, Nicole brings clarity, curiosity, and grounded enthusiasm to every room or stage she steps into, empowering creatives and decision-makers to navigate the challenges of today while building relevance for tomorrow. She aims to always leave her audience with the thrilling feeling of “I haven’t thought about it that way”.

Known for transforming complex ideas into sharp insights that spark creative solutions, Nicole thrives at the intersections of creativity and innovation, inspiring teams to think differently and create work that connects on an emotional and cultural level. Her speciality is uncovering the cultural tensions that drive behaviour and turning them into actionable strategies that resonate locally and globally. 

Comments

"It was so cool to be part of the LIA Creative LIAisons Virtual Coaching program/mentorship. I loved that it connected me with young minds from around the world, each with their own different challenges, needs and dreams, and that it offered me the opportunity to guide them as they figure out their next steps - knowing that is not on me to give them the answers, but to ask the questions that help them work out for themselves what they want, beyond external expectations, and how they can get there (knowing it's not a linear path). The most serendipitous part was that one my mentees - Sofia Pereira, Creative Intern, DPZ, Sao Paulo - actually comes from my hometown, and is now doing a work experience with me to understand more strategy in a global stage. Thanks LIA for the opportunity, and I'd love to do it again!"