2026 Virtual Coaches
Brian Yessian
Partner/CCO
YESSIAN MUSIC
New York
Brian Yessian – Partner/Chief Creative Officer - YESSIAN MUSIC
Brian Yessian, a lifelong musician from a family of musical artists, is partner and Chief Creative Officer of Yessian Music. Over his 28+ year career he has won awards that include Cannes Lions, Clio Awards, AICP, London International Awards, Emmys, Spikes, ADC, D&AD and THEAs. Brian has produced music that includes work with orchestras (LSO at Abbey Road Studios, NY Philharmonic, Budapest Symphony), choirs (Detroit Gospel Choir, Bratislava Choral), bands/artists (Aerosmith, Flo Rida, Gary Clark Jr, Blake Shelton), the world over for commercials, themed attractions, VR, museums, live shows, film, experiential and television. He studied at the prestigious Mozarteum Music Conservatory in Salzburg, Austria and toured Europe with orchestras and chamber groups. Some recent music scoring, sound design and mix work includes the likes of Backstreet Boys at The Sphere, Universal Studios Epic Universe, Ford, United Airlines, and Coca-Cola. Brian divides his time between the Yessian studios overseeing the creative direction with the teams in each location and creating content around the globe.
ABOUT YESSIAN MUSIC:
Yessian Music is an independently owned music and sound design company with studios in New York City, Detroit, Los Angeles, and Europe. We are a team of producers, composers, engineers, sound designers and creatives who specialize in original music composition, sound design, music research & licensing, onsite mixing and location recording.
With a 55+ year history we have created for the likes of experiential installations, branded entertainment, film, theme parks, museums, TV commercials, live events, TV shows and online media. During this time Yessian has grown to be one of the largest and most sought-after music houses in the world pushing technologies and developing new sonic tools to enhance the future of sound for all media types.
www.yessian.com
Brian Yessian, a lifelong musician from a family of musical artists, is partner and Chief Creative Officer of Yessian Music. Over his 28+ year career he has won awards that include Cannes Lions, Clio Awards, AICP, London International Awards, Emmys, Spikes, ADC, D&AD and THEAs. Brian has produced music that includes work with orchestras (LSO at Abbey Road Studios, NY Philharmonic, Budapest Symphony), choirs (Detroit Gospel Choir, Bratislava Choral), bands/artists (Aerosmith, Flo Rida, Gary Clark Jr, Blake Shelton), the world over for commercials, themed attractions, VR, museums, live shows, film, experiential and television. He studied at the prestigious Mozarteum Music Conservatory in Salzburg, Austria and toured Europe with orchestras and chamber groups. Some recent music scoring, sound design and mix work includes the likes of Backstreet Boys at The Sphere, Universal Studios Epic Universe, Ford, United Airlines, and Coca-Cola. Brian divides his time between the Yessian studios overseeing the creative direction with the teams in each location and creating content around the globe.
ABOUT YESSIAN MUSIC:
Yessian Music is an independently owned music and sound design company with studios in New York City, Detroit, Los Angeles, and Europe. We are a team of producers, composers, engineers, sound designers and creatives who specialize in original music composition, sound design, music research & licensing, onsite mixing and location recording.
With a 55+ year history we have created for the likes of experiential installations, branded entertainment, film, theme parks, museums, TV commercials, live events, TV shows and online media. During this time Yessian has grown to be one of the largest and most sought-after music houses in the world pushing technologies and developing new sonic tools to enhance the future of sound for all media types.
www.yessian.com
Comments
"It’s an honor to be selected as a 2026 LIA Creative LIAisons Coach. I have valued the opportunity to mentor some of the brightest young minds in our industry through this program over the years. Connecting with this next generation of creative talent is just as rewarding as it is inspiring. They bring fresh energy, bold ideas, and new perspectives to our field. My goal is to help nurture that spark, sharpen their voice, and support their growth as they continue to rise and shape the future of the creative world."