2026 Virtual Coaches
Sean Riley
Executive Creative Director
IPG Health
Toronto
Sean has held creative leadership roles in healthcare for over 20 years, leading FMCG and pharma brands across Canada, Australia, Japan, Singapore, and North and Southeast Asia. During that time, he has worked across virtually every health and pharma category – from infant nutrition to end-stage cancer pain, weight loss to cleft palate, and facial aesthetics to reconstructive surgery. His work has been recognised at all the major shows, including LIA, Cannes, D&AD, and the One Show.
Having spent half his career in Asia and the other half in North America, Sean brings not only a fiercely creative mind, but also a deep understanding of creativity – and, more importantly, of culture – as it relates to both East and West. He is a strong advocate for the power of ideas to transcend borders, and a firm believer that in today’s interconnected world, an internationalist perspective is essential to brand success. This belief is what draws him to Creative LIAisons – an opportunity to give back by mentoring young creatives from around the world, helping them find their voice, sharpen their thinking, and understand how powerful ideas can connect cultures as well as people.