2026 Virtual Coaches
Andy Mathurin
Creative Director
Heartbeat
New York
Andy Mathurin’s career began in artistic expression as a dance choreographer, where he developed a deep understanding of storytelling through movement, rhythm, and emotion. That foundation continues to shape his leadership and creative philosophy today, informing how he builds ideas, guides teams, and connects brands to audiences in meaningful ways.
With over 15 years of experience in brand marketing and advertising, Andy has led work across Pharma & Medical, CPG, Entertainment, Travel, and B2C sectors. He is known for integrating strategic rigor with artistic intuition, applying a choreographer’s discipline to narrative structure, collaboration, and execution. His work consistently balances creative ambition with measurable business impact.
Andy has served on prestigious international juries including the Art Directors Club, London International Awards, CLIOS, International MAD STARS Awards, and MANNY Award. His work has been recognized by PM360, Fierce Pharma, Webby Awards, W3 Awards, Web Awards, Viddy Awards.
Mentorship is central to Andy’s practice and leadership style. He is deeply committed to developing emerging and underrepresented talent, supporting young professionals through initiatives such as Creative LIAisons, the One School Program, and WAATBP. He is also a frequent speaker at industry forums including ADCOLOR and MAHF Advertise Your Why, where he shares perspectives on creativity, leadership, and purpose-driven careers.
Based in Clifton, New Jersey, Andy balances his professional work with family life while continuing to push boundaries in storytelling, leadership, and creative impact. His mission remains constant: to help ideas move people and industries forward with clarity, intention, and heart.
With over 15 years of experience in brand marketing and advertising, Andy has led work across Pharma & Medical, CPG, Entertainment, Travel, and B2C sectors. He is known for integrating strategic rigor with artistic intuition, applying a choreographer’s discipline to narrative structure, collaboration, and execution. His work consistently balances creative ambition with measurable business impact.
Andy has served on prestigious international juries including the Art Directors Club, London International Awards, CLIOS, International MAD STARS Awards, and MANNY Award. His work has been recognized by PM360, Fierce Pharma, Webby Awards, W3 Awards, Web Awards, Viddy Awards.
Mentorship is central to Andy’s practice and leadership style. He is deeply committed to developing emerging and underrepresented talent, supporting young professionals through initiatives such as Creative LIAisons, the One School Program, and WAATBP. He is also a frequent speaker at industry forums including ADCOLOR and MAHF Advertise Your Why, where he shares perspectives on creativity, leadership, and purpose-driven careers.
Based in Clifton, New Jersey, Andy balances his professional work with family life while continuing to push boundaries in storytelling, leadership, and creative impact. His mission remains constant: to help ideas move people and industries forward with clarity, intention, and heart.
Comments
"I’m incredibly honored to join Creative LIAisons as a 2026 Coach. Mentorship has always been central to my leadership journey, and I believe creativity grows strongest when confidence and craft are nurtured together. I’m excited to support emerging talent globally and help shape the next generation of creative leaders.”