2026 Virtual Coaches

Yuichi Kitada
Executive Creative Director
Dentsu
Tokyo
, Japan

Yuichi Kitada is one of Japan’s leading creative directors and a recipient of the Creative of the Year medal from the Japan Advertising Agencies Association.
 
Born in Tokyo and raised in New York, his multicultural background has shaped a career defined by global perspective and creative excellence. He has developed award-winning campaigns for some of the world’s most iconic brands, including Coca-Cola, McDonald’s, Toyota, Toshiba, Dunlop, and Uniqlo.
 
Since joining Dentsu in 2004, his work has earned more than 120 international and domestic awards, including Cannes Lions Gold, Spikes Asia Gold, Adfest Gold, D&AD, Cresta, NY ADC, Ciclope Asia, and the Japan ACC Grand Prix.
 
Yuichi has led innovative creative initiatives across highly competitive markets worldwide, spanning Japan, the United States, Europe, China, Korea, Singapore, Indonesia, Australia, and New Zealand. His work consistently pushes the boundaries of creativity at a global level.
 
Among his most celebrated achievements is the globally award-winning Zespri “Kiwi Brothers” campaign, which has resonated with audiences in over 15 countries worldwide.