2026 Virtual Coaches

Bill Yom
Chief Creative Officer and Co-Founder
Jung von Matt Hangang
Seoul
, Korea

Based in Seoul, Bill Yom began his creative career in Hamburg and now leads as CCO and co-founder of Jung von Matt Hangang. 
 
He has led creative teams at BBDO/Interone, Serviceplan, and Cheil (Korea & Greater China), partnering with Samsung, Volkswagen, Mercedes-Benz, BMW, Krafton (PUBG), and Amorepacific. His work has been recognized internationally, including at D&AD and Cannes Lions. Alongside the work, he coaches for LIA’s Creative LIAisons — supporting emerging talent through bespoke 1:1 sessions designed to elevate craft, ideas and confidence.
 
Selection of other Jury panels:
Adfest 2024, Jury President Brand Experience, Commerce, Direct
Adfest 2024, Jury Lotus Roots
One Show 2024, Jury Fusion Pencil
Cannes Lions 2023,  Jury Glass Lions
Spikes Asia, Jury President Brand Activation, Experience and eCommerce
Spikes Asia, Jury Innovation
New York Festivals, Jury Film
New York Festivals, Jury Branded Content
Cresta Awards, Jury