Jason Sperling brings his distinguished talent and leadership to the role of Chief Creative Officer at INNOCEAN USA. With more than two decades of experience shaping culture through creativity, Jason is known for building iconic, enduring work for some of the world’s most influential brands, including Apple, Honda, TikTok, Amazon, Disney Pixar, and UNICEF Worldwide. He was the creative force behind Apple’s legendary “Mac vs. PC” campaign, named Campaign of the Decade by Adweek, and has accumulated hundreds of awards over his career, including numerous Cannes Gold Lions and an Emmy nomination.
Beyond accolades, Jason’s career is defined by his belief that creativity should create real-world impact, spark cultural conversation, and unleash a brand’s full potential. At INNOCEAN USA, Jason leads the agency’s creative vision across disciplines, deeply committed to elevating craft while fostering a team that values curiosity, collaboration, and fearless thinking. He’s also authored two books; one on creative leadership and another on building brand attraction in an age of brand aversion.