The Creative LIAisons program was truly a one-of-a-kind experience. It reminded me what I love about the industry and the collective power we have as young creatives to help shape it. Sitting in on the statue discussions was illuminating. I learnt so much from hearing how entries are assessed and how important it is to make sure that every aspect of the work - from strategy and craft, right down to the category entered, is flawless.
The Creative LIAisons program was truly a one-of-a-kind experience. It reminded me what I love about the industry and the collective power we have as young creatives to help shape it. Sitting in on the statue discussions was illuminating. I learnt so much from hearing how entries are assessed and how important it is to make sure that every aspect of the work - from strategy and craft, right down to the category entered, is flawless.