CELEBRATING AND INVESTING IN CREATIVITY
 

2018 Creative LIAisons

Younsoo Park

Junior Copywriter
HS Ad Seoul
Seoul
, Korea

Comments

Creative LIAisons made my entire visit to Las Vegas extraordinary and valuable. It was a good chance to broaden my horizons; listening to lectures about things I've never challenged and sharing inspirational ideas with so many creatives. Matt MacDonald's talk on 'How to present ideas' was practical and fun, giving tips I can try right away. Being in the judging room for 'Non-traditional' Statue discussions was also very interesting, letting me know once again, that there can be so many different perspectives and opinions about a single campaign. This also was the issue with Gorilla Doctors judging too, since the juries had a very long but fruitful discussion about the winning works. Overall, the experience was helpful, entertaining and simply amazing.

 

Celebrating and investing
in creativity