CELEBRATING AND INVESTING IN CREATIVITY
 

2018 Creative LIAisons

Kelsey Daharb

Junior Art Director
McCann New York
New York
, United States of America

Comments

Three things I have learned from Creative LIAisons:

 

  1. Be bold – whether it’s in the ideas themselves or standing up for their merit.
  2. Shake some hands – they say it’s not what you know, but who you know. LIA showed me that the latter usually informs the first though. By meeting new people and building an ad network I’m also learning tons from them and being positively influenced and inspired to do the same, if not better.
  3. Success is in more than the ideas – from how you concept and work with others to how you actually present and speak about your work will help get it further. A great idea will die if it’s not properly presented, said Matt MacDonald, BBDO.

 

Celebrating and investing
in creativity