2019 Attendees

Allison Farrish

Copywriter
BBDO Los Angeles
Los Angeles

Comments

1. Prior to being chosen to participate in this program, what did you know or hear about the LIA Creative LIAisons program?

I researched the Creative LIAisons program and saw that participants had career changing experiences in years past. The experience seemed to add a whole new dimension to their concept of advertising and their own creative potential.

2. How did you feel when you were chosen to participate in Creative LIAisons, an exclusive program of 100 attendees aged 21 – 30 from around the world?

I heard that I had been chosen for Creative LIAisons when I was having one of those days (with which every creative is familiar) where I seriously questioned my talent. Being chosen for the program quickly reminded me that creativity and talent aren’t just things you have. They’re things you work at with the help of mentors like the ones at LIAisons. The news was equal parts exciting and comforting.

3. When sitting in on statue discussion judging what do you hope to learn?

I want to see how top creatives talk about and assess great work. I’ve personally seen and experienced great creative work, but I’ve had less experience hearing seasoned professionals put words around what specifically makes it so.

4. If you could choose any juror to interview for two minutes, who would it be and why?

If I could interview any of the jurors for two minutes, I’d interview Kerstin Emhoff, because she’s a highly awarded female entrepreneur with a multinational business and an interest in elevating minorities within creative industries. Put simply, one day I hope to be all of those things.