2024 Creative LIAisons Onsite Panels & Speakers

Marco Venturelli

CCO Publicis France
CEO Publicis Conseil, Paris

Topic: Leading the Creative Business Transformation.

Is there a future for creativity? As the value of our creative industry is being questioned, the future of our profession lies on our ability to drive creative business transformation for our clients. This talk will explore what it means to be creative in the new era, and how creative talents can take center stage, transforming storytellers into pioneers of responsible business success. 
 

About Marco:

Marco Venturelli is CEO and CCO of Publicis Conseil in Paris and CCO of Publicis Groupe France, leading around 900 creative talents. He started out in 2001 as a copywriter in Milan at BGS/D’Arcy, Publicis, BBDO and Havas.

In 2010, he moved to Paris and joined the Havas-owned, Agence H as Creative Director, winning all major awards in France and globally. In 2014 he was appointed Executive Creative Director of the newly-born agency Les Gaulois, making it the most award-winning Havas agency in the world at the Cannes Lions in its first year. Then he returned to Publicis as Global ECD for the Heineken account, crafting campaigns for UEFA Champions League, James Bond and F1 partnerships, and launching Heineken 0.0.

Marco served as president and juror in all main national and international awards, including Eurobest, LIA, New York Festival, Clio, D&AD and Cannes Lions.

He has collected hundreds of awards and 100+ Cannes Lions, including 7 Grand Prix.  

In 2024 Publicis Conseil was the most awarded agency at Clios and Agency of the Year at Cannes Lions.