Topic: Creative Strategy & Transformative Business Impact Panel
Creating the Conditions for Creativity to Thrive: For individuals, teams, organizations big and small, near and far. The way that we all do that starts with strategy. Both strategy for the work we do with clients and strategy for how we can/should intentionally design those conditions for ourselves and our teams. This talk will help you understand the role of strategy to unleash creativity in your work and on your own leadership journeys.
About Ben:
Ben leads Leo Burnett Group (Leo Burnett, Leo Burnett Design, Martel Compagnie & Ove Brand Design), in Canada, servicing a collection of the world’s largest brands both nationally and globally. Now in his 22nd year in the industry, he is a strong believer in creativity and its power to transform human behaviour. When used in the context of commerce he believes it can transform businesses by bettering the relationship between people and brands. A creative consultant, his experience spans all major disciplines including branding and communications, digital transformation, product design, business consultancy and experience & service design.
He encourages new ways of working and brings a diversity of people and skills together to create the most effective products and services for his clients.
His work has been globally recognized for creativity and effectiveness by Cannes, D&AD, Effies and The One Show and he has written a number of thought leadership pieces on the topic of Diversity, Equity & Inclusion.
Ben is also active in the DE&I community, where he currently sits on the Board of Directors for the Canadian Down Syndrome Society.
Always interested in learning new things and meeting new people, feel free to connect.
About Ben:
He encourages new ways of working and brings a diversity of people and skills together to create the most effective products and services for his clients.
His work has been globally recognized for creativity and effectiveness by Cannes, D&AD, Effies and The One Show and he has written a number of thought leadership pieces on the topic of Diversity, Equity & Inclusion.
Ben is also active in the DE&I community, where he currently sits on the Board of Directors for the Canadian Down Syndrome Society.
Always interested in learning new things and meeting new people, feel free to connect.