Suzanne Powers
Founder / CEO
Powers Creativity and All&
Westport
Topic:Suzanne & Andrea Unpack Creativity's Secret Weapons (of Strategy and Business)
Getting to great ideas is a full team sport, yes, but it’s also the lifeblood of our business. By diving into the magic and rigor of strategy and business partnership, we’ll uncover the tips and tricks for inspiring clients to make brave decisions, while helping teams thrive and running a business that’s healthy and creatively-driven.
About Suzanne:
From TBWA to Crispin Porter to McCann, Suzanne has built a reputation as a transformative force across the global marketing and advertising world. She’s known for driving strategic and creative reinvention - elevating brands, cultures, and teams at the highest level on a global scale. Having worked on some of the world’s largest brands, she applied her strategic acumen, creativity, and system-thinking to everything from organizational design to talent cultivation to leadership; always focused on helping her teams make ground-breaking work.
While leading the global transformation of McCann Worldgroup as Chief Strategy Officer, Chief Product Officer, and President, Suzanne helped redefine the agency’s creative and strategic output. Under her leadership, McCann earned numerous global “Agency of the Year” titles from Cannes Lions, the Effies, WARC, Clios, and The One Show - affirming its position as one of the top networks in the world.
She was named the 2019 “Chief Strategy Officer of the Year” and received the She Runs It “Change-Maker” award for her lasting industry impact. A frequent keynote speaker, moderator, and jury chair, she brings unmatched insight into what it takes to drive creativity at scale for ideas that move business, culture, and people.
Getting to great ideas is a full team sport, yes, but it’s also the lifeblood of our business. By diving into the magic and rigor of strategy and business partnership, we’ll uncover the tips and tricks for inspiring clients to make brave decisions, while helping teams thrive and running a business that’s healthy and creatively-driven.
About Suzanne: