Susan Perlbachs
Chief Creative Officer
EVERSANA INTOUCH
New York
Topic: Everything we thought we knew about healthcare advertising was wrong.
About Susan:
Susan Perlbachs is Chief Creative Officer of EVERSANA INTOUCH and one of healthcare’s leading creative voices, known for pushing health and pharma work into the cultural mainstream through bold storytelling, insight-driven strategy, and breakthrough creativity. With more than 20 years of experience across healthcare, marketing, and digital, she has led global and US launches in nearly every major therapeutic area for professional, DTC, and DTP audiences. Her award-winning work includes the Gold Cannes Lion-winning “Inequality You Can’t Ignore,” the Silver Cannes Lion-winning “No More Hippocrites,” and campaigns for Vyvanse, Psoriasis Cure Now, and Global Lyme Alliance. Susan has served on juries for Cannes Lions, London International Awards, Clio Health, and New York Festivals, and has been recognized as one of PharmaVoice’s Top 100 Most Inspiring People, an HBA Rising Star, and an MM+M Woman of Distinction.