2026 Jury Presidents and Juries

2026 Pharma Jury President and Jury

Jury President
Tim Hawkey
Chief Creative Officer
Area 23, New York

In advertising, Tim Hawkey is known as many things—creative innovator, raconteur, relentless optimist and just plain relentless (to name a few). And while no one person can be all things to all people, everyone who knows Tim can agree on one thing - there is no one quite like him.

Co-leading AREA 23, An IPG Health Company since 2011, Tim’s commitment to innovation and ingenuity to transform AREA 23 has been recognized with the industry’s highest creative awards and honors including four Grands Prix and “Healthcare Agency of the Year” at Cannes Lions for the last 6 years running. The agency was also recognized as the #1 most creative agency in the world on The Drum’s 2023 World Creative Rankings – the first time a healthcare agency has secured the top spot in the U.S. and global leaderboards.

"Do what scares you," Tim espouses to his creative teams. He believes that a great creative idea should He believes that a great creative idea should challenge the customer and clients alike, even if that means implementing a little shock and awe from time to time. "If they don't stop and notice you, then everything you're doing is just a waste of time."

Before it all, Tim was an aspiring but failed scientist, putting in his time on the lab bench aiding in the preclinical investigation of the genetic etiology of breast cancer (p53 and BRCA1) at New York’s Columbia-Presbyterian Medical Center.