2020 digital and social influencers Jury

• Jury Archive

Starting her career in advertising at TBWA and Saatchi & Saatchi Tara submitted several entries into the pantheon of ABSOLUT work, and created a children’s book that tested the eyesight of children, which in 2016 was named by the WARC100 the most effective campaign in the world.

 

Tara now finds herself at Google where her work has included creating real-time marketing platforms that reunite lost dogs with their owners for Pedigree, building immersive story time platforms for Disney, and designing KUPU an app that helps language thrive using Google's Cloud Vision API for Spark.

 

Tara is also the co-founder of Rare - Google's diversity and inclusion initiative for industry. Tara continues to disrupt the status quo, with a passion for using advertising as a medium for social good, and in doing so has won over a hundred international awards during her advertising rebellion.