LIA Insider / News
13 November 2024
BACK BY POPULAR DEMAND: OCEAN'S 18
Episode 1 Features Tom Beckman LIA 2024 Jury President
Presented by London International Awards + Hosted by Simone Nobili
The 3rd Season of Ocean's 18 Interviews were Filmed Live at LIA Judging in Las Vegas
The third season of Ocean's 18, the spin-off of ?? TRANSATLANTIC at London International Awards, set sail for the desert lands of Nevada and docked at Encore @ Wynn Las Vegas, from 29th September through 7th October. Through The Seven Seas Interviews, Simone Nobili crossed the oceans of 17 Jury Presidents and the 2024 LIA Legend, reaching unknown lands and uncovering hidden treasures of personal stories.
Episodes were video taped live in Las Vegas during LIA judging and will be streamed on the Transatlantic YouTube channel and the London International Awards channel, with releases throughout the 2024 and 2025 year in the LIA Insider and the Transatlantic LinkedIn page. Grab a nautical map and come aboard the mothership—Vegas has never been so oceanic.
Our first episode of Ocean's 18 season three features 2024 LIA Creativity in PR Jury President, Tom Beckman, Global Chief Creative Officer at Weber Shandwick.
In Nobili's words, "Tom Beckman embodies authenticity in the shape of a smile, calmness at the bottom of the sea, yet is restless by nature. There’s a certain lightness to the way Tom's answers met my questions. Every step of the way, I’m reminded that to survive in the advertising business, one must hold onto the belief that when you stop looking for something you see it right in front of you."
From the words of your host, Simone Nobili, "this year marked filming the third season of the Ocean Series at London International Awards in Vegas.
The heist into the minds of the LIA Jury Presidents is a spin-off of Transatlantic, a video podcast with a lot of water in it— though, ironically, we’re in the middle of the desert. I’ve come to believe that if you look carefully, you’ll find holes all around Vegas where I’ve dropped the anchors of my questions. When LIA first asked me to bring Transatlantic to the event, I gave my “yes” through the words of Nicholas Pileggi, the writer of Casino. I’ve been a fan of LIA for years and have always felt that Vegas is the perfect location for such an award. In the circuit of award shows, LIA is truly the last standing festival solely dedicated to creativity. If it had a face, it would be that of Keith Richards—the last bulwark of rock. This is where I anchor my Transatlantic and gush out the blue rivers of The Seven Seas Interview, a format I created where each question is shaped by art, poetry, music, literature, and life. Because, in the end, there’s nothing more fascinating than a piece of the human soul in the middle of the desert. It’s everything in the middle of nothing."
