2015 Press Releases





10 November 2015


(New York, 10 November 2015)  The 30th LIA judging was held at the SLS Hotel in Las Vegas, convening over a ten-day period. The Juries, led by their respective Jury Presidents, viewed and scored every entry within their medium, ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists.

Belgium picks up 5 Statues and 1 Finalist at LIA 2015 – 1 Gold, 3 Silver and a Bronze.

BBDO Brussels is the big winner from Belgium, taking home one Gold and three Silver Statues.   

  • GOLD - Radio & Audio - Campaign for SBS Belgium titled “Yoghurt”, “Softener”, “Sanitary Pads”
  • SILVER - Radio & Audio - Entertainment for SBS Belgium titled “Sanitary Pads”
  • SILVER - Radio & Audio - Entertainment for SBS Belgium titled “Softener”
  • SILVER - Radio & Audio - Entertainment for SBS Belgium titled “Yoghurt”

Barbara Levy, President of LIA, stated, “I would like to congratulate the winners and finalist from Belgium. The wins from BBDO Brussels helped in making BBDO ‘Network of the Year’ for the second year running.”

Additional Winners from Belgium include:

Duval Guillaume, Berchem

  • BRONZE - Radio & Audio - Public Service/Social Welfare Campaign for Reborn to be alive titled “Emma-Alex; Julie-Isabelle”

Leo Burnett Brussels, Brussels

  • FINALIST - Design - Experiential Marketing for Samsung Galaxy S6 titled “Recharge Yourself”


This year seven GRAND LIAs were awarded: 

adamandeveDDB, London was awarded the TV/Cinema/Online Film Grand LIA for John Lewis titled “Monty's Christmas”

BBDO Proximity Malaysia, Kuala Lumpur was awarded the Poster Grand LIA for KFC titled “Burger”, “Drumstick”, “French Fries”

Grabarz & Partner, Hamburg was awarded the Non-Traditional Grand LIA for EXIT Deutschland titled “Nazis against Nazis - Germany´s Most Involuntary Charity Walk”

Leo Burnett Argentina, Buenos Aires was awarded the Billboard Grand LIA for Samsung titled “Safety Truck”

Leo Burnett Chicago, Chicago was awarded the Integration Grand LIA for Allstate titled “Social Savvy Burglar”

R/GA, New York was awarded the Design Grand LIA for Ad Council titled “Love Has No Labels”

The Mill, London was awarded the Production & Post-Production Grand LIA for SSE titled “Maya”


2015 LIA ‘Of The Year Awards’ were decided based on a point system on the outstanding work chosen by the Juries across all media. This year LIA awarded five of these coveted Awards.

The following companies were honoured with the 2015 Of The Year Awards:

Network of the Year: BBDO

Agency of the Year: R/GA, New York

Production Company of the Year: Smuggler

Post-Production Company of the Year: The Mill

Radio & Audio Company of the Year: Eardrum Australia

Of the 11,439 submissions from 72 countries, 8% attained Shortlist status. Of those elite selections, only 1.2% were awarded Gold Statues; 1.6% Silver Statues; 2% Bronze Statues and 2.1% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986, when only 2,600 submissions were entered.

To View All the Winners: http://www.liaentries.com/winners

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Notes to the editor:

The LIA Press site has all the winners with full credits and downloadable media. It also includes Jury President interviews and downloadable Statue images.

To access the Press Site: http://www.liaentries.com/press/

The login:

Username: Pressaccess

Password: liapress2015

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