2015 Press Releases

LIA 2016 Integration Shortlist Revealed

18 October 2016

London International Awards (LIA) has today announced the shortlist for Integration.

There are a total of 30 entries shortlisted in Integration. The United States fared well with seven shortlisted entries, followed by the United Kingdom with five entries shortlisted.

Malcolm Poynton (Global Chief Creative Officer, Cheil Worldwide) was this year’s Integration Jury President, joined by Jay Benjamin, Lauren Connolly, Tony Calcao, Josh Grossberg, Alan Kelly, Lixaida Lorenzo, Bechara Mouzannar, Dörte Spengler-Ahrens, and Eric Springer.

To view all the Shortlisted entries with media and full creative credits visit https://www.liaentries.com/shortlist.      

Winners will be announced on 7th November.

Complete list of Integration Shortlist (by country):


Air Partner of McCann, Brussels - Visit Brussels “Call Brussels” - Multi-platform Campaign



Rethink, Toronto - AAUW “#TheReal10” - Multi-platform Campaign



J. Walter Thompson Costa Rica, San José - Teletica, Inamu, Fedefutbol Against Domestic Violence “The Second Scoreboard” - Integration



FRED & FARID, Paris - Prodiss “Ma place est dans la salle” - Integration

Marcel, Paris - Intermarché “Sugar Detox” - Multi-platform Campaign

McCann Paris, Paris - Mouvement du Nid “Girls of Paradise” - Integration



DDB Group Germany, Berlin - Pink Ribbon Germany “Check it before it´s removed” - Integration

Grabarz & Partner, Hamburg - EXIT Deutschland “Donate the Hate - The Involuntary Online Donation” - Integration

Jung von Matt AG, Hamburg - EDEKA “Home for Christmas” - Multi-platform Campaign

Ogilvy Germany - Mein Kampf - Against Racism - Integration



J. Walter Thompson Beirut, Beirut - The Good Note - Integration



Colenso BBDO, Auckland - DB Export “Brewtroleum” - Multi-platform Campaign

Y&R NZ, Auckland - Burger King “McWhopper” - Multi-platform Campaign



Leo Burnett Madrid, Madrid - Christmas Lottery “Justino” - Multi-platform Campaign



Forsman & Bodenfors, Gothenburg - If Insurance “Slow Down GPS” - Integration

INGO Stockholm, Stockholm - Swedish Tourist Association “The Swedish Number” - Integration



adam&eveDDB, London - Loyalty App “Shoplifters” - Multi-platform Campaign

adam&eveDDB, London - John Lewis “The Man on the Moon” - Multi-platform Campaign

adam&eveDDB, London - Skittles “Give the Rainbow” - Multi-platform Campaign

McCann London, London - Xbox / Tomb Raider “Survival Billboard” - Multi-platform Campaign

McCann London, London - Xbox / Halo “Squadvertiser” - Multi-platform Campaign



CP+B, Boulder - Kraft Mac & Cheese “Blind Taste Test” - Multi-platform Campaign

Deutsch, New York - Krylon “The First Ever Pinterest Yard Sale” - Multi-platform Campaign

Goodby Silverstein & Partners, San Francisco - Doritos “Doritos Rainbows” - Integration

Grey New York, New York - States United To Prevent Gun Violence “Gun Shop” - Multi-platform Campaign

J. Walter Thompson Puerto Rico, San Juan - Triple-S Advantage “38 Years Later” - Multi-platform Campaign

McCann New York, New York - Lockheed Martin “The Field Trip to Mars” – Integration

McCann Worldgroup Puerto Rico, San Juan - Primera Hora “Pepito” - Integration

R/GA's Hustle, Los Angeles - Beats By Dre “Straight Outta” - Integration

Venables Bell & Partners, San Francisco - REI “#OptOutside” - Multi-platform Campaign

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