In Health & Wellness - Craft sixty-six entries shortlisted and in Pharma & Medical - Craft ten entries shortlisted.
The Health & Wellness - Craft and Pharma & Medical - Craft jury was led by Kathy Delaney, Global Chief Creative Officer at Publicis Health / Saatchi & Saatchi Wellness, New York. Joining Matt were Nicholas Capanear, Intouch Group, New York; Ilana Goldstoff, Deutsche Grammophon, Berlin; Adam Hessel, Harrison & Star, New York; Marty Martinez, Tank Worldwide, Montreal; Tuesday Poliak, Wunderman Thompson Health, New York; Tom Richards, 21GRAMS, London and Bernardo Romero, The Bloc, New York.
Winners for all media will be announced on 17th November.
HEALTH & WELLNESS - CRAFT SHORTLIST 2021 (by country):
AUSTRALIA:
AIRBAG, Melbourne
• Parkinson's NSW “No Escape Room” in Production Design
FINCH, Sydney
• Save our Sons “Heartbeat” in Animation
BRAZIL:
McCann Health São Paulo, São Paulo
• Ease Labs - Cannabis Science Blue: " Brown", "Red", "Light Green", "Light Red", "Green” in Art Direction Campaign
CANADA:
Klick Health, Toronto/New York
• Children’s Eye Foundation of AAPOS “The Curious Eye” in Illustration
The Embassy, Vancouver
• Flonase “Grass Monster", "Petrified Petals” in Animation Campaign
CHINA:
Amber China, Shanghai
• Durex co-branded with VolvoXC40 “Safely Feel The Real World” in Animation
FRANCE:
Publicis Conseil, Paris
• Face a L'inceste “Two Monsters In My Story” in Animation
HONG KONG:
McCann Worldgroup, Hong Kong
• Cigna “Stress Portraits” in Art Direction
• Cigna “Stress Portraits” in Visual Effects
INDIA:
Ogilvy India, Mumbai
• Savlon “Savlon Artist” in Direction
ITALY:
Indiana Production SPA, Milan
• Coordown “The Hiring Chain” in Direction
• Coordown “The Hiring Chain” in Editing
• Coordown “The Hiring Chain” in Music & Sound Design
KOREA:
Innocean, Seoul
• The Cheering Bandage “The Cheering Bandage” in Typography
SWITZERLAND:
CRK, Basel
• CURAVIVA “The Eventful Life of Rosemarie” in Animation
• CURAVIVA “The Eventful Life of Rosemarie” in Art Direction
• CURAVIVA “The Eventful Life of Rosemarie” in Direction
UNITED KINGDOM:
750mph, London
• Libresse “#wombstories” in Music & Sound Design
Havas Lynx Group, Manchester
• Dyslexia Awareness “Andi Goes” in Copywriting
Ogilvy UK, London
• Relate “Mark & Andrew", "Margret", "Lynn & George", "Daphne & Arthur", "Chrissie & Roger” in Photography Campaign
Weber Shandwick, London
• Breast Cancer Now “A Love/Hate Relationship” in Animation
UNITED STATES:
GSW New York, New York
• NYC Botanics “Dog", "Cat", "Bunny", "Chameleon” in Illustration Campaign
• Covenant House New York “Girl Next Door", "Fear, Drugs and Money", "Emotional Dependence and Lies” in Photography Campaign
Harrison & Star, New York
• Dream Foundation “New York City", "Amusement Park", "Beach” in Art Direction Campaign
• give.org “Washington", "Lincoln", "Hamilton ” in Art Direction Campaign
• Dream Foundation “New York City", "Amusement Park", "Beach” in Illustration Campaign
• give.org “Washington", "Lincoln", "Hamilton ” in Illustration Campaign
• Family Reach “Business Man", "Family", "Lonely Woman", "Construction Worker", "Little Girl", "Couple” in Photography Campaign
Hill Holliday, Boston
• Donate Life “Heart", "Liver", "Kidney” in Illustration Campaign
Hungry Man Productions, Los Angeles
• Change the Ref “John", "David", "Manuel & Patricia” in Production Design Campaign
L&C NYC, New York
• URUM “Welcome Back” in Cinematography
• URUM “Welcome Back” in Music & Sound Design
McCann Health, New York
• Change The Ref “The Unfinished Votes” in Production Design
• Animal Cancer Foundation “Dogs 1", "Dogs 2” in Art Direction Campaign
McCann Health New York, New York
• Animal Cancer Foundation “Dogs 1", "Dogs 2” in Illustration Campaign
McCann Worldgroup, New York
• Mucinex “Boring Heroes” in Art Direction Campaign
• Mucinex “Boring Heroes” in Illustration Campaign
Roof Studio, New York
• CURAVIVA “The Eventful Life of Rosemarie” in Animation
Sune Sorensen, Los Angeles
• DocMorris “Take Care” in Direction
The Bloc, New York
• EmpowHer NY “Skindeep” in Animation
• EmpowHer NY “Skindeep” in Art Direction
• NBCDI “ABC's of Survival - Book” in Art Direction
• NBCDI “ABC's of Survival - Digital” in Art Direction
• Tribute “Instant Doctor” in Art Direction
• Mesmerize - Visual Meditation App “Hands", "Rocket Ship", "Stairs” in Art Direction Campaign
• QLatinx “Pablo", "Brizza", "Luciano” in Art Direction Campaign
• Tribute “Instant Doctor” in Cinematography
• EmpowHer NY “The Call” in Copywriting
• EmpowHer NY “The Call - Radio” in Copywriting
• NBCDI “ABC's of Survival - Book” in Copywriting
• Tribute “Instant Doctor” in Direction
• EmpowHer NY “Skindeep” in Illustration
• NBCDI “ABC's of Survival - Book” in Illustration
• NBCDI “ABC's of Survival - Digital” in Illustration
• Mesmerize - Visual Meditation App “Hands", "Rocket Ship", "Stairs” in Illustration Campaign
• Tribute “Moon", "Stairs", "Floors", "Pod", "Circles", "Shapes” in Illustration Campaign
• EmpowHer NY “Skindeep” in Music & Sound Design
• QLatinx “Pablo", "Brizza", "Luciano” in Photography Campaign
• QLatinx “Pablo", "Brizza", "Luciano” in Production Design Campaign
• NBCDI “ABC's of Survival - Book” in Typography
• Rockwell Ventures “Scroll Yourself to Sleep” in Visual Effects
• Tribute “Instant Doctor” in Visual Effects
VMLY&R, New York
• Hill's Pet Nutrition “Moto - A Love Story” in Animation
• Hill's Pet Nutrition “Poochini - A Love Story” in Animation
• Hill's Pet Nutrition “Moto A Love Story", "Poochini A Love Story” in Animation Campaign
VENEZUELA:
WINGS The Agency, Caracas
• Fundaparkca “Grandfather", "Grandmother” in Direction Campaign
PHARMA & MEDICAL - CRAFT SHORTLIST 2021 (by country):
CHINA:
McCann Health, Shanghai
• Green Valley - 971 “The Numbers” in Cinematography
• Green Valley - 971 “The Numbers” in Direction
UNITED KINGDOM:
21GRAMS, London
• Roche / Chugai “Painamals Children's Book", "Painamals AR Filter” in Copywriting Campaign
Havas Lynx, Manchester
• Prenoxad - The Hidden Lifesavers: "Lee", "Lea", "Aaron", "Nicky", "Andy", "Jimmy” in Art Direction Campaign
• ALK “Fashioned by Nature” in Photography
• Itulazax “Max", "Franziska” in Photography Campaign
UNITED STATES:
Roof Studio, New York
• Insmed “Unbreakable” in Animation
Saatchi & Saatchi Wellness, New York
• Tikkun Olam Makers: TOM “The Prescription Paper Pill Bottle” in Production Design
The Bloc, New York
• Greenwich Biosciences “Diagnosing Epilepsy Type” in Typography
The Corner Shop, Los Angeles
• Lilly “A Medicine Company” in Editing