CELEBRATING AND INVESTING IN CREATIVITY
 

2013 WINNERS RELEASES

United States

04 November 2013

From: London International Awards (LIA)

Press Contact:     Patricia Censoprano

                              patricia@liaawards.com

                              +1 718 747 6747

_________________________________________________________

EMBARGOED UNTIL MONDAY, 4 Nov 2013

 

US WINS 93 STATUES INCLUDING ONE GRAND AT THE
28TH ANNUAL LONDON INTERNATIONAL AWARDS LIA MAKING IT THE
NUMBER ONE AWARDED COUNTRY IN THE WORLD  

WIEDEN+KENNEDY NEW YORK WON THE GRAND LIA IN TV/CINEMA/ONLINE FILM

 

(London, 4 November 2013) The 28th LIA judging was held at the Wynn/Encore Hotel in Las Vegas, convening over a ten-day period. The juries, led by their respective Jury Presidents, viewed and scored every entry within their medium ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists.

United States picks up 93 Statues – 1 Grand, 15 Gold, 37 Silver and 40 Bronze.

The individual wins are below:

Wieden+Kennedy, New York won the Grand LIA in TV/Cinema/Online Film. They were awarded the Grand LIA for Southern Comfort titled “Whatever's Comfortable – Beach”. They were also awarded one Gold and one Silver Statue.

  • Gold - TV/Cinema/Online Film - Beverages – Alcoholic for Southern Comfort titled “Whatever's Comfortable – Beach”
  • Silver - The NEW for Delta Air Lines titled “Photon Shower”

They also attained a Finalist in TV/Cinema/Online Film - Media Promotion for ESPN “Team Spirit”.

The US agency with the longest list of awards was DDB New York. They won three Gold Statues, five Silver Statues and attained four Finalists.

The TV/Cinema, Online Film Jury President, Tham Khai Meng, Worldwide CCO, Ogilvy, stated, “We chose Southern Comfort as a Grand LIA because it just cuts across the clutter and we felt it was very emotional, it's great storytelling, done with simplicity of form and it's told in the manner that you want to watch it again and again.”

DDB New York, New York

  • Gold - Billboard - Use of Illustration for NYC Ballet titled “Faile, Art Series”
  • Gold - Non-Traditional - Public Service/Social Welfare Campaign for Water is Life titled “Hashtag Killer”
  • Gold - TV/Cinema/Online Film - Social Media for Water is Life titled “Hashtag Killer”
  • Silver - Design - Environmental Installations/Displays – Temporary for NYC Ballet titled “Great Tower of Faile”
  • Silver - Integration for Water is Life titled “Hashtag Killer”
  • Silver - Poster - Use of Illustration Campaign for NYC Ballet “Faile, Art Series Campaign”
  • Silver - Radio - Public Service/Social Welfare Campaign for Water is Life titled  “Onion”, “Cable Guy”, “Phone Charger”
  • Silver - TV/Cinema/Online Film - Production | Post-Production  - Low Budget for Water is Life titled “Hashtag Killer”
  • Finalist - The NEW - for NYC Ballet titled “Faile, Art Series”
  • Finalist  - TV/Cinema/Online Film - Entertainment for NY Lottery titled “Invasion”
  • Finalist - TV/Cinema/Online Film - Entertainment for NY Lottery titled “Writer's Room”
  • Finalist - TV/Cinema/Online Film - Production | Post-Production – Direction for NY Lottery titled “Writer's Room”

Other Statue Winners from the United States included:

BBDO New York, New York          

  • Gold - TV/Cinema/Online Film - Production | Post-Production  - Visual Effects for PETA titled “98% Human”
  • Silver - Digital - Use of Social Media for Lowe's titled “Lowe's Vine Fix in Six”
  • Silver - Radio - Music Original - Song for Save the Children titled “The Beat Behind the Song”
  • Bronze - Digital - Branded Content for Lowe's titled “Lowe's Vine Fix in Six”
  • Bronze - Radio - Personal Items/Gift Items for Gillette ProGlide Styler titled “Nude Beach”
  • Bronze - TV/Cinema/Online Film - Humour for FedEx Cup titled “Check In”
  • Bronze - TV/Cinema/Online Film - Retail for FedEx Cup titled “Check In”
  • Bronze - TV/Cinema/Online Film - Retail        for Foot Locker titled “Kyrie in the Air”
  • Finalist - Design - Poster Campaign for Denon titled “Punk Rock”, “Opera”, “Bossa Nova”, “Drum & Bass”, “Acid Jazz” and “Indie Rock”
  • Finalist - Radio - Use of Music for Save the Children titled “The Beat Behind the Song”
  • Finalist - The NEW for Lowe's titled “ Lowe's Vine Fix in Six”
  • Finalist - TV/Cinema/Online Film - Innovative Use of TV/Cinema/ Online Film for AT&T titled “The New Possible”

Gent and Son, Santa Monica won five LIAs; two Gold, two Silver and one Bronze:

  • Gold - Music Video - Cinematography for Joel Compass titled ”Back To Me”
  • Gold - Music Video - Editing for Laura Welsh titled ”Cold Front”
  • Silver  - Music Video - Best Music Video       Laura Welsh    Cold Front
  • Silver  - Music Video - Visual Effects for Joel Compass titled “Back To Me”
  • Bronze - Music Video - Best Music Video for Joel Compass titled “Back To Me”

Hill Holliday, Boston won one Gold LIA and attained one Finalist:

  • Gold – Radio - Public Service/Social Welfare for Home Base titled “You Hear, They Hear”
  • Finalist – Radio - Public Service/Social Welfare for Home Base titled “When Johnny Comes Home”

Lapiz, Chicago won two Gold LIAs:

  • Gold – Radio - Public Service/Social Welfare Campaign for Mujeres Latinas en Accion titled “Flower” and “Ring”
  • Gold – Radio - Script Writing for Mujeres Latinas en Accion titled “Flower”

The Mill, New York won two Gold Statues:

  • Gold - TV/Cinema/Online Film - Production | Post-Production – Animation for PETA titled “98% Human”
  • Gold - TV/Cinema/Online Film - Production | Post-Production - Visual Effects for PETA titled “98% Human”

Pereira & O'Dell, San Francisco won two Gold LIAs and attained one Finalist:

  • Gold – Digital - Branded Content for Toshiba Laptop with Intel Inside titled “The Beauty Inside”
  • Gold – TV/Cinema/Online Film - Branded Content for Toshiba Laptop with Intel Inside titled “Hello My Name is Alex”, “Leah”, “It Has to be Tonight”, “Help Wanted”, “I'd Like To Show You Something”, “That's It For Me”
  • Finalist – Digital – Campaign for Skype titled “The Impossible Family Portrait”, “The Animal Family Portrait”, “The Growing Up Family Portrait” and “SkypeStayTogether.com”

PRETTYBIRD, Culver City won seven LIAs; two Gold and five Silver. They also attained two Finalists:

  • Gold – Music Video - Cinematography for Joel Compass titled “Back To Me”
  • Gold – Music Video - Cinematography for Passion Pit titled “Cry Like A Ghost”
  • Silver – Music Video - Best Music Video for Passion Pit titled “Cry Like A Ghost”
  • Silver – Music - Video - Direction for Passion Pit titled “Cry Like A Ghost”
  • Silver – Music  - Video - Editing for Passion Pit titled “Cry Like A Ghost”
  • Silver – Music Video - Visual Effects for Joel Compass titled “Back To Me”
  • Silver – Music Video - Visual Effects for Passion Pit titled “Cry Like A Ghost”
  • Finalist – Music Video - Best Music Video for Passion Pit titled “Carried Away”
  • Finalist – Music Video - Direction for Passion Pit titled “Carried Away”

AKQA, Washington DC won a Silver LIA and attained one Finalist:

  • Silver – Digital - Visual Design for World Wildlife Fund titled “WWF Together”
  • Finalist – Digital - Public Service/Social Welfare for World Wildlife Fund titled “WWF Together”

Believe Media, Los Angeles won three LIAs; one Silver and two Bronze. They also attained two Finalists:

  • Silver - Music Video – Direction for C2C titled “Happy”
  • Bronze - Music Video - Best Music Video for C2C titled “Happy”
  • Bronze - Music Video - Editing for C2C titled “Happy”
  • Finalist - Music Video - Best Music Video for Laura Mvula titled “That's Alright”
  • Finalist - Music Video – Direction for Laura Mvula titled “That's Alright”

CP+B, Boulder won one Silver LIA and attained one Finalist:

  • Silver – Digital - Use of Social Media for Grey Poupon titled “The Society of Good Taste”
  • Finalist - TV/Cinema/Online Film – Foods for Grey Poupon titled “The Chase”

David&Goliath, El Segundo won a Silver LIA:

  • Silver - TV/Cinema/Online Film - Music & Sound - Music Adaptation for California Lottery titled “Snowfall”

Draftfcb New York, New York won two Silver LIAs and attained one Finalist:

  • Silver – Digital - Confections/Snacks for OREO titled “OREO Daily Twist”
  • Silver – Digital - Use of Social Media for OREO titled “OREO Daily Twist”
  • Finalist – Digital - Visual Design for OREO titled “OREO Daily Twist”

Havas Worldwide, New York won one Silver LIA:

  • Silver - Radio – Campaign for Dos Equis titled “Elves” and “Sauna”

Human, New York won one Silver LIA:

  • Silver – TV/Cinema/Online Film - Music & Sound - Music Adaptation for Google Fiber titled ”Toy Car World”

JWT New York, New York won three LIAs; two Silver and one Bronze:

  • Silver - Integration for Macy's titled ”Yes, Virginia The Musical”
  • Silver - The NEW for Macy's titled ”Yes, Virginia The Musical”         
  • Bronze - Non-Traditional - Live Events - Beyond Advertising for Macy's titled ”Yes, Virginia The Musical”

Leo Burnett Chicago, Chicago won four LIAs; two Silver and two Bronze. They also attained a Finalist:

  • Silver – Radio - Banking/Financial/Insurance for Fifth Third Bank titled ”Husband”
  • Silver – Radio - Banking/Financial/Insurance for Fifth Third Bank titled ”New Shoes”
  • Bronze – Radio - Banking/Financial/Insurance for Allstate titled ”Parking Lot Fight”
  • Bronze – Radio – Campaign for Fifth Third Bank titled “Teenager”, “Husband” and “7-Year Old”
  • Finalist – Design - Poster Campaign for Peace One Day - Recipeace Poster Campaign titled “Bomb/Bok Choy”, “Bullet/Fish”, “Cloud/Mushroom”, “Grenade/Artichoke” and “Machete/Bread”
  • Finalist – Radio - Banking/Financial/Insurance for Fifth Third Bank titled “Teenager”

MARCA Miami, Miami won a Silver LIA:

  • Silver - TV/Cinema/Online Film - Music & Sound - Use of Licensed Music for Florida Coalition Against Human Trafficking titled “Auction”

Ogilvy New York, New York won four Statues; three Silver and one Bronze. The also attained five Finalists:

  • Silver - Non-Traditional - Branded Content for IBM Research titled “A Boy and His Atom: The World's Smallest Movie”
  • Silver - The NEW for IBM Research titled “A Boy and His Atom: The World's Smallest Movie”
  • Silver - TV/Cinema/Online Film - Production | Post-Production - Production Design for Time Warner Cable titled “Rain”
  • Bronze – Poster - Art Direction Campaign for IBM titled “Think Patent X 20 Poster Campaign
  • Finalist – Digital - Business-to-Business for IBM Research titled “A Boy and His Atom: The World's Smallest Movie”
  • Finalist – Digital – Campaign for IBM titled “IBMblr”
  • Finalist – Digital – Viral for IBM Research titled “A Boy and His Atom: The World's Smallest Movie”
  • Finalist – Integration for Logistics titled “Team Performance Index”
  • Finalist - TV/Cinema/Online Film - Production | Post-Production - Visual Effects for Time Warner Cable titled “Dragon”

The Martin Agency, Richmond won two LIAs; one Silver and one Bronze. They also attained two Finalists:

  • Silver - Digital - Public Service/Social Welfare for Cuban Missile Crisis 50th Anniversary titled “Clouds Over Cuba”
  • Bronze - TV/Cinema/Online Film - Music & Sound - Music Original – Song for Oreo titled “Replay”
  • Finalist  - TV/Cinema/Online Film - Music & Sound - Music Original – Song for Oreo titled “Bedtime”
  • Finalist – Digital - Navigation/Interactivity for Cuban Missile Crisis 50th Anniversary titled “Clouds Over Cuba”

Thinkmodo, New York won two LIAs; a Silver and a Bronze:

  • Silver - TV/Cinema/Online Film - Branded Content for Popcorn, Indiana titled “The Popinator”
  • Bronze - TV/Cinema/Online Film - Confections/Snacks for Popcorn, Indiana titled “The Popinator”

Y&R New York, New York won seven LIAs; four Silver and three Bronze. They also attained one Finalist:

  • Silver – Radio - Music Adaptation      for Moms Demand Action For Gun Sense in America titled “My Country”
  • Silver – Radio - Public Service/Social Welfare for Moms Demand Action For Gun Sense in America titled “My Country”
  • Silver – Radio - Script Writing for Moms Demand Action For Gun Sense in America titled “My Country”
  • Silver - TV/Cinema/Online Film - Music & Sound - Music Original – Song for Footaction titled “For A Fleece”
  • Bronze – Radio - Music Adaptation for Moms Demand Action For Gun Sense in America titled “Gun Control Anthem”
  • Bronze – Radio - Public Service/Social Welfare for Moms Demand Action For Gun Sense in America titled “Gun Control Anthem”
  • Bronze – Radio - Script Writing for Moms Demand Action For Gun Sense in America titled “Gun Control Anthem”
  • Finalist – Radio – Campaign for Campbell's Go titled “Brian”, “Becca” and “Marty”

Alma DDB, Miami won one Bronze LIA and attained four Finalists:

  • Bronze – Radio – Campaign for Cricket Wireless titled “Let's Talk Again Mary", “Let's Talk Again John"
  • Finalist – Radio - Script Writing for Cricket Wireless titled “Let's Talk Again John"
  • Finalist – Radio - Script Writing for Cricket Wireless titled “Let's Talk Again Mary"
  • Finalist – Radio – Utilities for Cricket Wireless titled “Let's Talk Again John"
  • Finalist – Radio – Utilities for Cricket Wireless titled “Let's Talk Again Mary"

Antfood, Brooklyn won one Bronze LIA and attained one Finalist:

  • Bronze - TV/Cinema/Online Film - Music & Sound - Sound Design for ChildLine titled “First Step”
  • Finalist - TV/Cinema/Online Film - Music & Sound - Music Original – Underscore for ChildLine titled “First Step”

Arnold Worldwide, Boston won one Bronze LIA and attained one Finalist:

  • Bronze – Radio - Public Service/Social Welfare for Centers for Disease Control and Prevention titled “Terrie's Voice Tip”
  • Finalist – Digital - Public Service/Social Welfare for Climate Reality titled “Reality Drop”

Creative Artists Agency, Los Angeles won one Bronze LIA and attained two Finalists:

  • Bronze - TV/Cinema/Online Film - Music & Sound - Use of Licensed Music for Jeremiah Weed titled “ZZ Shock”
  • Finalist – Design - Use of Photography Campaign for Google Glass
  • Finalist - TV/Cinema/Online Film - Production | Post-Production – Animation for Coca-Cola titled “The Polar Bears Movie”

DDB Chicago, Chicago won four Bronze LIAs:

  • Bronze – Radio – Campaign for Milky Way titled “Wife”, “Dog Walker” and  “Spray Tan”
  • Bronze – Radio - Confections/Snacks for Milky Way titled “Spray Tan”
  • Bronze – Radio - Confections/Snacks for Milky Way titled “Wife”
  • Bronze – Radio – Humour for Milky Way titled “Wife”

Digital Kitchen, Chicago won one Bronze LIA:

  • Bronze – Design - Environmental Installations/Displays - Permanent for The Cosmopolitan of Las Vegas titled “Monarch”

duotone audio group, New York won one Bronze LIA:

  • Bronze - TV/Cinema/Online Film - Music & Sound - Music Original – Underscore for Bacardi titled “Factory”

Havas Worldwide, Chicago won one Bronze LIA:

  • Bronze - TV/Cinema/Online Film - Household Products for Hefty Foam Plates titled “Fair”

Hornall Anderson, Seattle won one Bronze LIA:

  • Bronze - Design – Foods for Marmite

Leo Burnett New York, New York won one Bronze LIA:

  • Bronze - Non-Traditional - Live Events - Beyond Advertising for The Village Voice Newspaper titled “New York Writes Itself//8 Million Protagonists”

Method Studios, Los Angeles won one Bronze LIA:

  • Bronze - TV/Cinema/Online Film - Production | Post-Production – Animation for DirecTV titled “Troll”

The Mill, Los Angeles won one Bronze LIA:

  • Bronze – Design - Use of Typography for Manhunt titled “Titles & Design”

Mistress, Los Angeles won one Bronze LIA and attained one Finalist:

  • Bronze - The NEW for Hot Wheels titled “Hot Wheels For Real - Double Loop Dare”
  • Finalist - Non-Traditional - Branded Content for Hot Wheels titled “Hot Wheels For Real - Double Loop Dare”

Ogilvy & Mather Chicago, Chicago won one Bronze LIA:

  • Bronze – Design - Poster Campaign for Steppenwolf Theatre titled “Belleville”, “Birthday Party”, “Good People” and “Head of Passes”

R/GA, New York won two Bronze LIAs and attained two Finalists:

  • Bronze – Digital - E-Commerce for Nike titled “OneNike”
  • Bronze – Digital – Foods for McCormick titled “McCormick FlavorPrint”
  • Finalist – Digital - Navigation/Interactivity for Nike titled “OneNike”
  • Finalist - The NEW for McCormick titled “McCormick FlavorPrint”

Rajeev Basu, Boulder won one Bronze LIA:

  • Bronze - Music Video - Best Music Video for Big Data titled “Facehawk”

Yessian Music, Detroit won one Bronze LIA:

  • Bronze - TV/Cinema/Online Film - Music & Sound - Music Original – Underscore for Nick Cave titled “Compilation”

The following have attained Finalist status:

740 Sound Design & Mix, Los Angeles

  • TV/Cinema/Online Film - Music & Sound - Sound Design for Adidas titled “Wake Up”

Barking Owl, Los Angeles

  • TV/Cinema/Online Film - Music & Sound - Music Original – Underscore for Nike titled “Vapor Trail”
  • TV/Cinema/Online Film - Music & Sound - Sound Design for Oreo titled “Whisper Fight”

BBDO Atlanta, Atlanta     

  • TV/Cinema/Online Film – Campaign for AT&T Network Coverage & IPhone SVD – It's Not Complicated Campaign titled “Dizzy”, “Werewolf”, “Big Hug”, “Laser Boy” and “Grandma”

Cramer-Krasselt, Chicago

  • Billboard - Beverages – Alcoholic for Corona Extra titled “Luna Corona”

Grupo Gallegos, Huntington Beach

  • TV/Cinema/Online Film - Foods for Toma Leche / Got Milk titled “Battle”

 Gyro, New York

  • Radio - Public Service/Social Welfare for Polyphony Foundation titled “You Can't Hear Our Differences”

harvest films, Santa Monica

  • TV/Cinema/Online Film - Production | Post-Production - Direction for Peeps titled “Brothers”

jumP, New York

  • Music Video - Editing for Rolling Stones titled “Doom & Gloom”

Landor Associates, Cincinnati      

  • Design - Brand Identity - Local for AGAR - Identity Redesign

LatinWorks, Austin

  • Radio - Entertainment for Cine Las Americas International Film Festival titled “Maduro

McCann Erickson New York, New York

  • The NEW for Paper Denim & Cloth titled “Paper Denim & Cloth InstaShoot”

Publicis Kaplan Thaler, New York 

  • Radio - Campaign for Zzzquil titled “Long Boring Graduation”, “What I Ate” and “Snippets”
  • Radio - Cosmetics/Toiletries/Pharmaceuticals for Scope titled “Brandon”
  • Radio - Cosmetics/Toiletries/Pharmaceuticals for Scope titled “Pete”
  • TV/Cinema/Online Film - Music & Sound - Use of Licensed Music for Anti-Defamation League titled “Imagine A World Without Hate”

Oreo & 360i, New York

  • Digital – Viral for Oreo titled “The Oreo Blackout Tweet”

Y&R Midwest, Chicago      

  • Radio - Household Products for DieHard Batteries titled “Stretch”
  • Radio - Script Writing for DieHard Batteries titled “Stretch”

This year seven Grand LIAs were awarded:

McCann Melbourne, Melbourne has won three Grand LIAs in Digital, Non-Traditional and Integration for Metro Trains - "Dumb Ways to Die Campaign"

Wieden+Kennedy New York, New York was awarded the Grand LIA in the medium of TV/Cinema/Online Film for Southern Comfort titled "Whatever's Comfortable - Beach"

ShootMedia, London was awarded the Grand LIA in the medium of TV/Cinema/Online Film - Production | Post-Production for ChildLine titled  "It Follows Me Around"

serviceplan, Munich was awarded the Grand LIA in the medium of Design for Auchan titled "The Selfscan Report"  

Memac Ogilvy & Mather, Dubai was awarded the Grand LIA in the medium of Radio for Sawa Mninjah - Rescue Radio - The Rescue Continues Campaign "Nepalese Street Festival", "Sri Lankan Health Spa", "Kenyan Romantic Drama" and "Filipino Pop Singer”. This is the first Grand LIA ever awarded to an entrant from the United Arab Emirates.

2013 LIA ‘Of The Year Awards’ were decided based on the outstanding work chosen by the Juries across all media. This year LIA awarded five of these coveted Awards.

The following companies were honoured with the 2013 Of The Year Awards:

Network of the Year: Ogilvy

Agency of the Year:  McCann Melbourne, Melbourne

Design and Package Design Company: serviceplan, Munich

Radio and Audio: Eardrum Australia, Sydney

Music and Sound Design Company: Song Zu

Of the 13,242 submissions, from 72 countries, 6% attained Shortlist status. Of those elite selections, only 0.8% won Gold Statues; 1.5% Silver Statues; 1.6% Bronze Statues and 2% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986 when only 2,600 submissions were entered.

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