2022 Winners releases

UNITED KINGDOM WINS 53 STATUES

18 October 2022
 
UNITED KINGDOM WINS 53 STATUES AT
2022 LONDON INTERNATIONAL AWARDS
 
Agencies in the United Kingdom win 12 Gold, 22 Silver and 19 Bronze Statues 

(New York,18th October, 2022) Today, London International Awards (LIA), one of the world’s most prestigious Global Award Shows, continuing its tradition of a total focus on creativity is pleased to reveal its 2022 Winners from across 27 disciplines.  
 
Created for Creatives, LIA has the highest caliber of jurors from across the planet. All rounds of judging were done onsite in Las Vegas over nine days. Our judging process has no pre-judging. Each juror sees every piece of work in their respective Categories. Each jury, along with their President, convened in their judging room to discuss and debate thoroughly before deciding on the Winners. This ensures that all work was judged equally through careful deliberations and robust discussions. 
 
Brett O’Connor, Executive Creative Director at VCCP Health, London, states “It's great to be back together again at the LIA's judging every piece of work entered in person. Rich discussions about the work followed, with the outcome of great work being awarded. Well done to all the shortlists and winners. They are truly deserved. As always, the judging environment LIA offers is second to none. LIA looks after the jury like no other show, the atmosphere amongst the LIA team and all the juries is phenomenal.”
 
Dann Liebermann, Head of Creative Partnerships, The Elements Music, London comments “LIA was my first in person judging since covid. I loved being in a room with people from around the globe representing the different corners of our music for media industry, sharing their unique cultural pov's. It was refreshing, enlightening and they were all so fuuuun! I felt a connection with everyone there, which was unexpected and unique. I was honestly blown away by LIA in every way, the organization, the inspiration, the people. Honestly, I could go on.” 
 
The United Kingdom brought home 53 of the coveted LIA statues and attained 22 Finalists - 12 Gold, 22 Silver, 19 Bronze.
 
In total, 754 LIA statues and 230 finalists were awarded to 45 countries with the United States leading with 254 wins, followed by Germany with 81, the United Kingdom with 53 and India with 37 statue winners.
 
Leading the pack in the Gold Statue count are 750mph, London with three Gold in Sound & Music; Leith, Edinburgh with two Gold in Health & Wellness; Ogilvy London with two Gold, one in Integration and one in Branded Entertainment and The Mill London with two Gold in Production & Post-Production.
 
750mph, London was awarded three Gold, two Silver and a Bronze LIA for six different pieces of work.
•    Gold - Music & Sound - Sound Design for Kia titled “EV6”
•    Gold - Music & Sound - Sound Design for Nike titled “Never Settle, Never Done”
•    Gold - Music & Sound - Sound Mixing & Editing for Eurosport titled “Summer Tokyo 2020 Olympics”
•    Silver - Music & Sound - Sound Design for Samsung titled “The Marketplace”
•    Silver - Music & Sound - Sound Mixing & Editing for Eurosport titled “Winter Beijing 2022 Olympics”
•    Bronze - Music & Sound - Sound Mixing & Editing for Garena Free Fire titled “BEATz Go Boom”
 
Ogilvy UK, London takes home two Gold, five Silver, eight Bronze Statues and attained 12 Finalists:
•    Gold - Integration - Public Service/Social Responsibility for Relate titled “The Hornicultural Society”
•    Gold - Branded Entertainment - Creative Use of Data for Dove titled “Toxic Influence”
•    Silver - Integration - Beauty for Dove titled “Reverse Selfie”
•    Silver - Poster - Art Direction Campaign for Dove - Reverse Selfie Campaign titled “Freya", "Grace", "Isabel", "Madeleine”
•    Silver - Print - Consumer Campaign for Dove - Reverse Selfie Campaign titled “Allyah", "Freya", "Grace", "Isabel", "Madeleine”
•    Silver - Billboard - Best Use of Real Time Advertising for Post Office titled “Social Post”
•    Silver - Billboard - Use of Photography for British Airways titled “We're Back”
•    Bronze - Creativity In PR - Health Care Services for Relate titled “The Hornicultural Society”
•    Bronze - Design - Use of Copywriting Campaign for Relate - The Hornicultural Society titled “Artichoke", "Plums", "Onions", "Avocado", "Aubergine", "Courgette”
•    Bronze - Health & Wellness - Craft - Art Direction Campaign for Relate titled “Artichoke", "Plums", "Onions", "Avocado", "Aubergine", "Courgette”
•    Bronze - Health & Wellness - Craft - Copywriting Campaign for Relate titled “Artichoke", "Plums", "Onions", "Avocado", "Aubergine", "Courgette”
•    Bronze - Package Design - Art Direction Product Line for Relate titled “The Hornicultural Society”
•    Bronze - Package Design - Special Editions Product Line for Relate titled “The Hornicultural Society”
•    Bronze - Health & Wellness - Corporate Communication Campaign for Dove - Reverse Selfie Campaign titled “Freya", "Grace", "Isabel", "Print Grace", "Print Allyah", "Print Freya”
•    Finalist - Branded Entertainment - Multi-Channel Storytelling for Dove titled “Reverse Selfie”
•    Finalist - Creativity In PR - Beauty for Dove titled “Toxic Influence”
•    Finalist - Creativity In PR - Public Service/Social Responsibility for Relate titled “The Hornicultural Society”
•    Finalist - Health & Wellness - Craft - Illustration Campaign for Relate - The Hornicultural Society titled “Artichoke", "Plums", "Onions", "Avocado", "Aubergine", "Courgette”
•    Finalist - Health & Wellness - Craft - Photography Campaign for Dove - Reverse Selfie Campaign titled “Freya", "Grace", "Isabel”
•    Finalist - Integration - Public Service/Social Responsibility for Mayor of London titled “Have a Word”
•    Bronze - Production & Post-Production - Performance/Casting for Mayor of London titled “Have a Word”
•    Finalist - Online Film - Creative Use of Data for Dove titled “Toxic Influence”
•    Finalist - Social Media & Influencers - Beauty for Dove titled “Toxic Influence”
•    Finalist - TV/Cinema - Corporate Image for Dove titled “Reverse Selfie”
•    Finalist - TV/Cinema - Creative Use of Data for Dove titled “Toxic Influence”
•    Finalist - Package Design - Use of Copywriting Product Line for Relate titled “The Hornicultural Society”
•    Finalist - Package Design - Use of Illustration Product Line for Relate titled “The Hornicultural Society”
 
Leith, Edinburgh was awarded two Gold LIAs, one Silver and two Bronze. Three different juries awarded five statues to their work for Justin Edinburgh 3 Foundation:
•    Gold - Health & Wellness - Education and Services for Justin Edinburgh 3 Foundation titled “The Extra Time Badge”
•    Gold - Health & Wellness - Public Service/Social Responsibility for Justin Edinburgh 3 Foundation titled “The Extra Time Badge”
•    Silver - Health & Wellness - Craft - Production Design for Justin Edinburgh 3 Foundation titled “The Extra Time Badge”
•    Bronze - Health & Wellness - Craft - Production Design Campaign for Melanoma UK titled “Exposed Risks”
•    Bronze - Pharma & Medical - Social Responsibility/Awareness for Justin Edinburgh 3 Foundation titled “The Extra Time Badge”
 
The Mill, London was awarded two Gold Statues:
•    Gold - Production & Post-Production - Visual Effects for Burberry titled “Open Spaces”
•    Gold - Production & Post-Production - Visual Effects for Samsung titled “The Spider and the Window”
 
John Spary, Owner / Managing Director, John Spary Associates / Mad Cow Films, London and LIA 2022 Production & Post-Production juror states, “Once again LIA has brought together a superb team of international judges who meticulously contribute their views, observations and experience to the process. There will always be outstanding work, but the joy of judging Production and Post-Production allows you to credit the actual craft and so areas like CGI, Cinematography, Design, Editing, Casting/Performance and Direction are given a platform to stand out for the recognition they deserve. Entries were of a very high standard and so winners should be proud of their statues. I would also like to applaud LIA for inviting so many young creatives to participate in the innumerable discussions and sessions that they host - no other awards do that and as an industry we should support them.”
 
Additional Winners from the United Kingdom include (in alphabetical order):
 
21GRAMS, London
•    Bronze - Pharma & Medical - Prototype for Good Vibes titled “Good Vibes”
•    Finalist - Pharma & Medical - Pharmaceuticals and Vaccines for AstraZeneca titled “The Big Sneeze Poster”
 
Absolute, London
•    Silver - Production & Post-Production - Visual Effects for Meow Wolf titled “Convergence Station”
Across the Pond, London 
•    Finalist - Production & Post-Production - Performance/Casting for Education Above All titled “Calling Attendance”
 
AMVBBDO, London
•    Silver - Health & Wellness - Craft - Direction for Bodyform titled “#periodsomnia”
•    Bronze - Ambient & Activation - Sustainability for Sheba titled “Hope Reef”
 
Edelman, London
•    Silver - Design - Use of Illustration for Halo Infinite titled “Master Piece”
 
Factory Studios, London
•    Silver - Music & Sound - Sound Mixing & Editing for EE titled “It's Not Her Problem”
 
FCB Health Europe, an IPG Health Company, London
•    Finalist - Pharma & Medical - Social Responsibility/Awareness Campaign for Heart Research UK - Cardiac Christmas Cards Campaign titled “Tree", "Chimney", "Sleigh”
 
Grand Central Sound Studios, London
•    Silver - Music & Sound - Sound Mixing & Editing for Samsung titled “Galaxy A - The Awesome Product Adventure”
 
Grey London, London
•    Bronze - Transformative Business Impact - Government and Citizen Experience for Brook titled “Never Sent without Consent”
 
Iris London, London
•    Silver - Creativity In PR - Use of Events and Stunts for adidas Football titled “No More Red”
 
Leo Burnett London, London
•    Finalist - Music & Sound - Audio Branding for McDonald's titled “Royal Jingle”
 
Lucky Generals, London
•    Silver - Production & Post-Production - Direction for Amazon titled “Mind Reader”
 
McCann Bristol, Bristol
•    Finalist - Radio & Audio - Script Writing for Waterstones titled “Dress”
 
Native Music, London
•    Bronze - Music & Sound - Use of Licensed Music for B&Q titled “Flip”
 
No.8 London, London
•    Silver - Music Video - Visual Effects for Ed Sheeran (Feat. Lil Baby) titled “2 Step”
 
NOMINT, London
•    Bronze - Production & Post-Production - 2D and Stop Motion Animation for WWF Arctic Programme titled “We Can't Negotiate the Melting Point of Ice”
 
OLIVER, London
•    Gold - Design - Use of Copywriting Campaign for the Guardian - Guardian 200 Years titled “A Work in Progress", "We Weren't Born Yesterday", "To be cont...", "The Cat Among the Pigeons / Reader Funded not Billionaire", "For Facts' Sake”
•    Silver - Design - Art Direction Campaign for the Guardian - Guardian 200 Years titled “A Work in Progress", "We Weren't Born Yesterday", "To be cont...", "The Cat Among the Pigeons / Reader Funded not Billionaire", "For Facts' Sake”
 
OLIVER / U-Studio, London
•    Silver - Ambient & Activation - Foods for Marmite from Unilever titled “Pre-Hated Marmite”
•    Silver - Ambient & Activation - Zeitgeist for Marmite from Unilever titled “Pre-Hated Marmite”
 
R/GA, London/São Paulo
•    Silver - Design - Innovative Use of Design for Google titled “Auditorial”
•    Finalist - Digital - UI - User Interface & Navigation for Google titled “Auditorial”
•    Finalist - Digital - UX - User Experience for Google titled “Auditorial”
•    Finalist - Radio & Audio - Innovative Use of Radio & Audio for Google titled “Auditorial”
 
Radford Music, London
•    Bronze - Music & Sound - Music Adaptation - Song for CALM titled “The Last Photo”
 
Rascal Post, London
•    Bronze - Music & Sound - Sound Design for Victoria and Albert Museum titled “Mannequin”
 
Riff Raff Films, London
•    Gold - Production & Post-Production - Direction for Burberry titled “Open Spaces”
•    Silver - Online Film - Fashion & Accessories for Burberry titled “Open Spaces”
 
Sam Robson at No.8 London, London
•    Finalist - Music & Sound - Sound Design for FIFA 22 titled “FIFA 22 - Hypermotion”
 
Seven Stones, London
•    Gold - Health & Wellness - Craft - Visual Effects for Campaign Against Living Miserably (CALM) titled “The Invisible Opponent”
 
SIREN, London
•    Silver - Music & Sound - Music Adaptation - Instrumental for Coca-Cola titled “Chimney”
 
Time Based Arts, London
•    Bronze - Production & Post-Production - Visual Effects for Bodyform titled “#periodsomnia”
 
Wunderman Thompson UK, London
•    Finalist - TV/Cinema - Financial Services for HSBC UK titled “Vicious Circle”
2022 LIA juror, Paul Shearer, Chief Creative Officer - Global Clients, Wunderman Thompson, London says “Thanks again for the wonderful experience. The LIA awards are back big time. This is a unique award show that has pure creativity at its heart. The level of judging ensures that every entry gets a fair shot at winning.”
 
Barbara Levy, President of LIA, said, “The United Kingdom seems to have a strong dominance in Music & Sound, as well as, Health & Wellness this year. They also have, as usual, a big gold presence in Production & Post-Production. Every year, the United Kingdom brings such a high level of creativity to the show. They are always positioned among the top on the leaderboard. Congratulations to all winners!”

Of The Year Winners will be Announced on 8th November.
 
To view all the Winners and Finalists with media and full creative credits, visit https://www.liaentries.com/winners
 
In total, 754 LIA statues and 230 finalists were awarded to 45 countries with the United States leading with 254 wins, followed by Germany with 81, the United Kingdom with 53 and India with 37 statue winners.
 
Of The Year Winners will be Announced on 8th November.
 
To view all the Winners and Finalists with media and full creative credits, visit https://www.liaentries.com/winners

This year 21 Grand LIAs were awarded:
 
Howatson+Company, Australia was awarded the Ambient & Activation Grand LIA for Matilda Bay titled “Rejected Ales”
alma DDB, Miami was awarded the Billboard Grand LIA for Pepsi - Better With Pepsi titled “Burger King”, “McDonald's”,”Wendy's”
DDB México, México was awarded the Creative Use of Data Grand LIA for Gahr We Capital titled “Data Tienda”
Jung von Matt DONAU, Vienna was awarded the Creativity In PR Grand LIA for Vienna Tourist Board titled “Vienna Strips on OnlyFans”
Ogilvy Honduras, Tegucigalpa was awarded the Creativity In PR Public Service/Social Responsibility Grand LIA for Grupo Estratégico PAE titled “Morning After Island”
L&C New York, New York was awarded the Design Grand LIA for Dole Sunshine Company + Ananas Anam titled “Piñatex”
DDB México, México was awarded the Digital Grand LIA for Gahr We Capital titled “Data Tienda”
L&C New York, New York was awarded the Evolution Grand LIA for Dole Sunshine Company + Ananas Anam titled “Piñatex”
IMPACT BBDO, Dubai was awarded the Health & Wellness Grand LIA for TENA titled “Despair No More”
Area 23, An IPG Health Company, New York was awarded the Health & Wellness - Craft Grand LIA for Lil Sugar – “Master of Disguise Campaign”
Scholz & Friends, Berlin was awarded the Health & Wellness Public Service/Social Responsibility Grand LIA for Johanniter titled “Anti Look – The Life-Saving QR Design”
Ogilvy India, Mumbai was awarded the Integration Grand LIA for Cadbury Celebrations titled “Shah Rukh Khan-My-Ad”
IMPACT BBDO, Dubai was awarded the Non-Traditional Grand LIA for AnNahar Newspaper titled “The Elections Edition”
McCann Stockholm, Stockholm was awarded the Online Film Grand LIA for Swedish Food Federation titled “Eat a Swede”
Area 23, An IPG Health Company, New York was awarded the Pharma & Medical Grand LIA for Eyedar titled “Eyedar”
Area 23, An IPG Health Company, New York was awarded the Pharma & Medical - Craft Grand LIA for Disease Awareness titled “The Unwearable Collection Campaign”
alma DDB, Miami was awarded the Print Grand LIA for Pepsi - Better With Pepsi titled “Burger King”, “McDonald's”, “Wendy's”
VIRTUE Worldwide, New York was awarded the Public Service/Social Responsibility Grand LIA for Polycam x UNESCO titled “Backup Ukraine”
FCB Chicago, Chicago was awarded the Radio & Audio Grand LIA for Walmart titled “Bedtime Stories”
L&C New York, New York was awarded the Transformative Business Impact Grand LIA for Dole Sunshine Company + Ananas Anam titled “Piñatex”
Ogilvy Group Thailand, Bangkok was awarded the TV/Cinema Grand LIA for Voiz titled “The Innocent Eyes”, “Left and Right”, “The Battle”, “Contact Lens”
 

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Notes to the Editor:
London International Awards (LIA) is the Creative Awards for Creatives. We stand as a champion of the creative process, creatives themselves, and of course, great creative ideas and executions, and are proud to award the best creative work each year.
 
Barbara Levy, was the first woman to start and operate an International Awards Show honoring multiple media types. Now, 37 years later, the company is still the only International Awards Show completely owned and operated by a woman.
 
LIA’s mantra is that creativity is everything in the advertising, design and technology business in all forms of media. That is why each year, LIA assembles the most celebrated creatives in the industry together in Las Vegas to judge all the submitted work.
 
All jurors are required to be on-site in Las Vegas for all rounds of judging. Every juror on every judging panel sees every piece of work within every category of their competitions at the same time. There is no pre-judging or division of the work amongst the jury.
 
As a way to give back to the industry, LIA fully funds an educational program called Creative LIAisons at an approximate cost of $250,000 USD annually.  The mission of Creative Liaisons is to develop, educate, inspire and grow young creative talent. The goal of this initiative is to be the elite standard in creative coaching.