2021 branded entertainment Jury

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Keith Cartwright
Founder / Chief Creative Officer

Keith Cartwright is the founder and CCO of CARTWRIGHT, a new model-marketing agency that is built to navigate and guide brands to build authentic connections with consumers.
Keith is also a co-founder of SATURDAY MORNING, a creative consortium built to bring awareness, and dispel bias in the African American community. As co-founder of SATURDAY MORNING, Keith has helped lead the group’s award winning ‘The Look,’ an initiative created with Procter & Gamble to raise awareness of racial bias and  Cannes award winning “Peace Brief’s” a line of underwear designed to bring understanding between the police and the community they serve.
Keith previously held the position as Executive Creative Director at 72 and Sunny LA responsible for creative across all brands and Butler Shine Stern & Partners.  In 2011, Keith founded UNION MADE CREATIVE where he was the CCO and Founder garnering awards and attention throughout its client roster, including Nike, GE, and Lego.  
In 2016, Adweek named Keith as one of the 50 top Creatives and Campaign Magazine named him one of the top 10 Most Influential People in Advertising.
Keith has been awarded and recognized by every major awards organization in his field including; London International Awards, The One Show, Clio, AICP, AIGA, Addys, Art Directors Club, New York Festivals and D&AD and Cannes. Keith was also awarded Emmy’s in 2019 and 2020.
Perry Fair
Global ECD / Director of Entertainment
McCann New York
New York
Sherina Florence
Group Creative Director
Holly Fraser
Editor in Chief, WePresent
WeTransfer and WePresent
Armin Jochum
Chief Creative Officer / Founder
Linda Knight
Chief Creative Officer
Los Angeles
Sascha Kuntze
Chief Creative Officer
BBH Singapore
Masato Mitsudera
CEO / Executive Creative Director
Natasha Romariz Maasri
Executive Creative Director
Leo Burnett
Joel Simon
JSM Music
New York
Patrícia Weiss
Head of Branded Entertainment & Content / Chairwoman BCMA Portugal & South America
ASAS.br.com / BCMA – Branded Content Marketing Association
São Paulo