Amir Kassaei is one of the most lauded creatives in the world. He
likes to say “Impossible is not a fact. It’s an opinion.” He firmly
believes that if one has passion, will and courage, one can change the
world for the better. Of our business, he says, “It has never been just
about advertising. Our business is marketing products, companies and
relevant services – and one of our vehicles is advertising.”
Born in Iran, raised in Austria, and educated in France, Amir
settled in Germany in 1997, gaining experience early in his career in a
variety of roles ranging from Account Manager to Strategic Planner to
Art Director and Designer at agencies such as TBWA, Barci & Partner
and Springer & Jacoby. At Springer & Jacoby, Amir advanced from
Copywriter to Creative Director and finally to Executive Creative
Director on the global Mercedes-Benz and smart accounts. In 2003, Amir
joined DDB as Chief Creative Officer and Associate Partner of DDB
Germany, where he quickly helped reshape the agency. After joining the
agency as the youngest DDB Chief Creative Officer in Europe, he quickly
transformed it into one of the most creative and successful agencies in
Germany. Under Amir’s leadership, DDB Germany has also been ranked the
most awarded German agency in the Gunn Report.
In February 2011, Amir was appointed DDB Worldwide Chief Creative
Officer. Amir has worked on behalf of an impressive range of the world’s
major brands, including Allianz, Apple, Adidas, Bosch, Coca-Cola,
McDonald’s, Nike, Reebok and Volkswagen.
He and his teams are the recipients of more than 4,000 national and
international awards, including 140 Cannes Lions in the past five years.
He was named "The Big Won Report’s Top Chief Creative Officer” in 2009,
and has been one of The Big Won’s Top 3 Chief Creative Officers for
each of the last three years.