2016 JUDGING COMMENTS

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Sam Ashwell
TV/Cinema/Online Film - Music & Sound

Head Sound Engineer & Creative Partner
750mph
London
Comments

This was my first time judging the LIA's and it was one of the most informative and collaborative experiences I've had judging an award. It was great to be given so much time to discuss the work with my fellow jurors, forming opinions with a fresh ear over several days. The whole process was extremely well managed and the quality of the work across all categories outstanding, particularly in the categories of Sound Design, Original Score and Original Song.

Honda "ignition" and Pennzoil "joyride Circuit" stood out for me in Sound Design. Both jobs I’d have been proud to have done. Real feature film sound design in short form. For Original Score, I was very impressed by the Mercedes Benz spot, a really enjoyable score. In Original Song there was so many great pieces of work; the Adidas spot being a real favorite of mine, as well as the Cadurys and Cnetraal Beheer work.

I would especially like to thank Barbara, Patricia, Wayne and the entire LIA team for having me. It was a great experience.