Creativity is the most valuable asset in our business today. You can’t teach creativity, but you can coach talent. Coaching is the ability to take a talent to a place they can’t take themselves. To see in people what they can’t see in themselves.
LIA has created a virtual coaching and networking program to develop, educate, inspire and grow young creative talent.
We are offering a virtual coaching experience to create personal connections through direct one-to-one interaction that on a global level has never been offered anywhere else in the industry until we incorporated this into Creative LIAisons for the first time in 2021. Each session is designed to develop and grow young talent, coaching them to their full potential. This program will allow young creatives, up to age 30, to tap into the minds, expertise and experiences of respected industry luminaries.
Their interaction is with not just one, but three top creative people from around the world. These personal e-coaching sessions, of an hour each, with three different established industry leaders are private and bespoke. They will cover all disciplines with emphasis on skill development, how to hone skills, elevate ideas and boost creative confidence to fast track creative careers. No other mentoring program even comes close to empowering young talent with key and new skills for a purpose-driven future.
This game-changing training academy is a powerful springboard for the current and next generation of talent, allowing them to learn from some of the most experienced people working in our industry and related industries. The opportunity to have one-to-one coaching sessions with some of the finest creative minds is a golden opportunity for young creatives working in this business. In addition to being one-to-one with some of the world’s most respected industry leaders, mentees also have the unique privilege to virtually observe LIA statue discussions in real-time this October.
"You have the thing. Keep at it." Those were the words that were spoken by Thomas Edison to Henry Ford that inspired Ford to build automobiles. It had always been a dream of Henry Ford to meet Thomas Edison. During an event, Edison had a conversation with Ford about the Quadricycle, the first automobile that Ford had designed. Henry Ford had singled out that meeting with Edison as an important inspiration for his career.
Creative LIAisons is ready to welcome a select group of attendees to Las Vegas simultaneously with LIA judging, where there will be ample opportunities to meet, mingle and learn from top creatives, LIA jurors and each other. With travel restrictions still in place for many countries globally, Creative LIAisons will welcome approximately 50 attendees from North America.
LIAisons features seminars, panel discussions and interactive workshops. As Creative LIAisons runs concurrently with LIA on-site judging, attendees have the unique opportunity to have conversations with many of the jurors and the onsite speakers. LIA is the only show that allows attendees unlimited access to the jury and the invaluable experience to sit in on statue discussions as they occur in real-time.
Conversations, as we have seen, can move ideas and careers forward.