2021 Creative LIAisons Coaches

Ronald joined MRM in January 2021, to lead their global creative charge to help brands win by building meaningful relationships with people. A firm believer of creativity being a collaborative team sport, he partners with MRM’s leaders to connect the dots between technology, data, commerce and strategy, supercharging it all with creative innovation.

Across creative leadership roles, Ronald has a unique record of consistently transforming offices and networks into world-class creative brands. As Chief Creative Officer of BBDO/Proximity Malaysia and Singapore, both offices made it into the Global Won and WARC (previously Gunn) Reports’ World’s Top 15 agencies lists three times, and produced No.1 ranked campaigns twice. As Digitas Global CCO, he led the network to winning both the WARC Marketing Effectiveness and Cannes Creative Data Grands Prix, and a ranking of No.1 Digital Agency in the World in the WARC 100 report. At Isobar, he helped steer the network to their most successful year ever at the 2019 Cannes Lions Festival with a Gold in eCommerce and multiple top honors in Mobile Technology and Brand Experience.

In 2022, Ronald will serve as Jury President of the Cannes Creative Business Transformation Lions, celebrating organizations that innovate, reinvent and transform themselves as well as the industry.

Ronald lives in New Jersey with his wife, Carmen, two ever-growing teenage sons, Jonah and Noah, and baby girl they’ve always wanted in Bichon Poodle, Booties Ng.