2022 Creative LIAisons Coaches

Bianca Guimarães

Executive Creative Director
Mischief
New York
, United States of America

You're no stranger to this Emmy-winning creative’s work. Bianca Guimaraes is behind cultural thunders like Sandy Hook Promise’s Back to School Essentials, Thinx's "MENstruation" and "The Epidemic"—the latest installment of an anti-bullying drive in which Bianca has worked hand-in-hand with Monica Lewinsky. Bianca created those during her time at BBDO. However, not too long ago, she left that job to do something incredibly bold: help launch a new creative agency in the middle of a pandemic.
 
She joined Mischief @ No Fixed Address in July of 2020 as a founding partner and - in the space of just a few months - made global noise with prominent campaigns.
 
Some of Bianca’s accomplishments include being named as one of Business Insider’s ‘30 Most Creative People in Advertising Under 30’ in 2012, 2014, 2015 and 2016. Shots magazine selected her for their inaugural list of “Rising Stars;” Adweek included her among its “Creative 100;” The Drum named her to their “50 Under 30” list; She Says and The Voice of a Woman awarded her as The VOWWS Best Creative Director; The One Show and the 3% Conference named her as one of their Next Creative Leaders; AdAge featured her on their 40 Under 40 list; and most recently she was named one of AdAge’s 2021 Leading Women in the US, and one of Campaign US "Female Frontier honorees."
 
Her work has been nominated for an Emmy three times, and has won more than 100 international awards.