2022 Creative LIAisons Coaches

Borja Borrero

Executive Director, Iberia, Middle-East & Latam
Interbrand
Madrid
, Spain

Borja is Executive Director at Interbrand, and thus responsible for managing and coordinating Growth, Marketing and Creative practices for a number of regions. He regularly participates as jury member in creative festivals and as a speaker in marketing and branding forums and universities at both national and international level.
 
He has led key branding and experiential projects for clients such as Iberia, Jio, Santander, MSC, Renault, Telefonica, LatAm Airlines, Seat, Air Arabia, Rafa Nadal, Telecom Italia, Britannia Foods and Repsol among others. He has received prestigious awards at Cannes, Red Dot, El Sol, D&AD and Laus and has been selected as a juror for LIA, Cannes Lions, D&AD and IF awards, among other festivals.
 
Borja holds a degree in Advertising and PR by Universidad Complutense of Madrid, and a Master in Communications Design, specializing in Corporate Identity, at Pratt Institute (New York). Before joining Interbrand, he worked at McCann Erikson and Leo Burnett as Art Director and at FutureBrand as Design Director.