LIA has a unique place in the world of award shows.
It not only attracts the most senior leaders from the global industry, but also serves as the pre-eminent accelerator for future talent, especially in terms of the massive investment they make in supporting the Creative LIAisons initiative. In a time where award shows have become overly expensive and self-serving, LIA remains one of the truly benevolent forums for creativity. I have to say it was one of the best judging experiences I have ever been a part of.
LIA has a unique place in the world of award shows.
It not only attracts the most senior leaders from the global industry, but also serves as the pre-eminent accelerator for future talent, especially in terms of the massive investment they make in supporting the Creative LIAisons initiative. In a time where award shows have become overly expensive and self-serving, LIA remains one of the truly benevolent forums for creativity. I have to say it was one of the best judging experiences I have ever been a part of.