2024 PR and News
'Created For Creatives' Season 2, Episode 3 'Health, Pharma and Creative' featuring Eric Weisberg and Renata Maia
25 January 2024
SEASON 2 EPISODE 3 OF 'CREATED FOR CREATIVES':
HEALTH, PHARMA AND CREATIVE
Featuring Eric Weisberg, Global Chief Creative Officer, Havas Health & You and
Renata Maia, Global Chief Creative Officer, Wunderman Thompson Health
We know that collaboration and increasing diversity within our teams can lead to more effective and insightful work and in the health, wellness and pharma fields, that diversity must include science.
Eric Weisman and Renata Maia, 2023 LIA jurors, sat down with host Sarah Knights to discuss their recent moves from the consumer sector into the health and pharma fields. They highlighted creativity within this sector. Renata also underlined the importance of sharing the room with medical and scientific experts to create work that’s accurate and impactful.
Eric was on LIA’s 2023 Health & Wellness Jury and Renata was on LIA’s 2023 Health & Wellness - Craft and Pharma & Medical - Craft Jury.
CREATED FOR CREATIVES
A podcast by London International Award
The 2023-2024 edition of 'Created For Creatives', a podcast by London International Awards, features our Jurors and some of the most highly esteemed and well-known names in the creative advertising industry. Episodes were hosted live in Las Vegas during LIA's 2023 Judging.
These raw and honest, no-holds barred, tell it as it is episodes discuss and dissect work, highlight and explore trends gleaned from the 2023 submissions, as well as future directions and more.