2016 PRESS RELEASES

LIA 2016 Digital Shortlist Revealed

12 October 2016

76 entries shortlisted

London International Awards (LIA) has today announced the shortlist for Digital.

A total of 76 entries have been shortlisted within the medium, with the United States dominating the field with 22 shortlisted entries. The United Kingdom follows with 10 and Brazil 9.

Chairing the Digital Jury this year was Martin Cedergren, Executive Creative Director & Founding Partner of M&C Saatchi Stockholm. Joining Martin on the jury were Samuel Estrada, Corinna Falusi, Mike Geiger, Olivier Lefebvre, Mateusz Mroszczak, Ronald Ng, Mark Pytlik, and Susan Treacy.

You can see all the Shortlisted work with full creative credits on our website: https://www.liaentries.com/shortlist/

Winners will be announced on 7th November.

Complete list of Music & Sound Shortlist (by country):

AUSTRIA:

Jung von Matt, Vienna - Falter “Inferno” - Animation/Motion Graphics

Jung von Matt, Vienna - Falter “Inferno” - Visual Design

Jung von Matt, Vienna - Falter “Inferno” - Microsites

AUSTRALIA:

Leo Burnett, Melbourne - SPC Ardmona “Preserved Memories” - Use of Social Media

Leo Burnett Sydney, Sydney - Samsung brainBAND “brainBAND” - Innovative Use of Digital

BELGIUM:

Air Partner of McCann, Brussels - Visit Brussels “Call Brussels” - Travel

Air Partner of McCann, Brussels - Visit Brussels “Call Brussels” - Microsites

BRAZIL:

AKQA, São Paulo - Usher “Don't Look Away” - Branded Content

AKQA, São Paulo - Usher “Don't Look Away” - Public Service/Social Welfare

DPZ&T, São Paulo - MINI “MINI Fast Forward” - Apps

ESTADAO DIGITAL, São Paulo - Estadao Digital “#7MINUTES1REPORT” - Use of Social Media

GREY BRASIL, São Paulo - Sekron Digital Protection “Emergency Pin Code” - Innovative Use of Digital

Le Cube, São Paulo - Instituto Ayrton Senna “Ayrton Senna: The Heart of Brazil” - Animation/Motion Graphics

Leo Burnett Tailor Made, São Paulo - Samsung “Samsung Galaxy Surfboard” - Personal Items/Gift Items

W3haus, São Paulo - Criola “Mirrors of Racism” - Innovative Use of Digital

W3haus, São Paulo - Criola “Mirrors of Racism” - Public Service/Social Welfare

COLOMBIA:

J. Walter Thompson Colombia, Bogota - Natalia Ponce de Leon Foundation “The Last Mask” - Public Service/Social Welfare

FRANCE:

FRED & FARID, Paris - Louis XIII Cognac “#Notcomingsoon” - Weird Wonderful Work

FRED & FARID, Paris - Joggjeans “The Responsive lookbook” - Navigation/Interactivity

GERMANY:

Grabarz & Partner, Hamburg - EXIT Deutschland “Donate The Hate - The Involuntary Online Donation” - Innovative Use of Digital

Grabarz & Partner, Hamburg - EXIT Deutschland “Donate The Hate - The Involuntary Online Donation” - Use of Social Media

Jung von Matt AG, Hamburg - Vodafone “Data for Deeds” - Utilities

Jung von Matt AG, Hamburg - Vodafone “Data for Deeds” - Apps

JAPAN:

TBWA\HAKUHODO Inc., Tokyo - Lyrical School “Native Mobile Music Video” - Branded Content

TBWA\HAKUHODO Inc., Tokyo - Lyrical School “Native Mobile Music Video” - Weird Wonderful Work

TBWA\HAKUHODO Inc., Tokyo - Lyrical School “Native Mobile Music Video” - Viral

NEW ZEALAND:

Assembly, Auckland - Burger King “McWhopper” - Viral

Clemenger BBDO/Proximity, Wellington - Road Safety “Hello” - Viral

PERU:

McCann Lima, Lima - Peruvian Red Cross “Hashtags for life.” - Public Service/Social Welfare

SPAIN:

Cheil Spain, Madrid - Samsung España “Samsung Blind Cap” - Innovative Use of Digital

Leo Burnett Madrid, Madrid - Christmas Lottery “Justino” - Entertainment

Leo Burnett Madrid, Madrid - Christmas Lottery “Justino” - Viral

Tapsa | Y&R, Madrid - BEIN Sports “Live Foot Pre-Roll” - Media Promotion

SWEDEN:

INGO Stockholm, Stockholm - Swedish Tourist Association “The Swedish Number” - Travel

Prime - A Weber Shandwick Company, Stockholm - Trygg-Hansa “Don't Drink and Dive” - Banking/Financial/Insurance

Prime - A Weber Shandwick Company, Stockholm - Trygg-Hansa “Don't Drink and Dive” - Viral

SWITZERLAND:

FCB Zürich, Zürich - Hockey Club Davos “Hockey Club Davos – Rink Bingo” - Innovative Use of Digital

FCB Zürich, Zürich - Hockey Club Davos “Hockey Club Davos – Rink Bingo” - Entertainment

FCB Zürich, Zürich - Hockey Club Davos “Hockey Club Davos – Rink Bingo” - Mobile Advertising

THE NETHERLANDS:

J. Walter Thompson Amsterdam, Amsterdam - ING “The Next Rembrandt” - Innovative Use of Digital

J. Walter Thompson Amsterdam, Amsterdam - ING “The Next Rembrandt” - Banking/Financial/Insurance

J. Walter Thompson Amsterdam, Amsterdam - ING “The Next Rembrandt” - Visual Design

UNITED ARAB EMIRATES:

TBWA\RAAD, Dubai - Go Sport “Champion's Hijack” - E-Commerce

TBWA\RAAD, Dubai - Go Sport “Champion's Hijack” - Retail

UNITED KINGDOM:

Don't Panic, London - Save the Children “Still The Most Shocking Second A Day” - Public Service/Social Welfare

McCann London, London - Xbox / Halo “Squadvertiser” - Branded Content

McCann London, London - Xbox / Halo “Squadvertiser” - Entertainment

McCann London, London - Xbox / Tomb Raider “Survival Billboard” - Branded Content

McCann London, London - Xbox / Tomb Raider “Survival Billboard” - Entertainment

Ogilvy PR & OgilvyOne, London - Volvo Cars “Roam Delivery” - Innovative Use of Digital

Ogilvy PR & OgilvyOne, London - Volvo Cars “Roam Delivery” - Automotive

Saatchi & Saatchi, London - Deutsche Telekom “Sea Hero Quest” - Innovative Use of Digital

Saatchi & Saatchi, London - Deutsche Telekom “Sea Hero Quest” - Games

Saatchi & Saatchi, London - Deutsche Telekom “Sea Hero Quest” - Health Care Services

UNITED STATES:

BBDO New York, New York - GE “GE Podcast Theatre presents The Message” - Branded Content

BBDO New York, New York - Lowe's “Social Innovation Campaign” - Branded Content

BBDO New York, New York - Lowe's “Social Innovation Campaign” - Retail

BBDO New York, New York - Lowe's “Social Innovation Campaign” - Use of Social Media

BBDO New York, New York - Snickers “Switcheroo” - Confections/Snacks

Deutsch, New York - Krylon “The First Ever Pinterest Yard Sale” - Use of Social Media

DigitasLBi North America, Chicago - Care Counts “Care Counts” - Public Service/Social Welfare

Energy BBDO, Chicago - Extra Gum “Sarah & Juan” - Viral

Goodby Silverstein & Partners, San Francisco - The Dalí Museum “Dreams of Dalí” - Branded Content

Goodby Silverstein & Partners, San Francisco - The Dalí Museum “Dreams of Dalí” - Entertainment

McCann New York, New York - Lockheed Martin “The Field Trip to Mars” - Branded Content

McCann New York, New York - Lockheed Martin “The Field Trip to Mars” - Innovative Use of Digital

McCann New York, New York - Lockheed Martin “The Field Trip to Mars” - Corporate Image

McCann New York, New York - Lockheed Martin “The Field Trip to Mars” - Visual Design

McCann New York, New York - US Army “Cryptaris Mission Status” - Animation/Motion Graphics

McCann New York, New York - US Army “Cryptaris Mission Status” - Microsites

Ogilvy & Mather, Chicago - Glade “Museum of Feelings” - Innovative Use of Digital

Ogilvy & Mather, Chicago - Glade “Museum of Feelings” - Entertainment

Ogilvy New York, New York - Webby Awards “Typevoice” - Visual Design

R/GA's Hustle, Los Angeles - Beats By Dre “Straight Outta” - Viral

R/GA's Hustle, Los Angeles - Beats By Dre “Straight Outta” - Use of Social Media

R/GA's Hustle, Los Angeles - Beats By Dre “Straight Outta” - Electronic Equipment

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Notes to the editor:

LIA

London International Awards (LIA) is a global Festival honoring creativity and new ideas in Advertising, Production, Digital, Design, Music & Sound and Technology. The Awards, founded in 1986 by President, Barbara Levy, began by honoring advertising in the realms of Cinema, Television, Print and Radio worldwide, evolving since its inception into 16 unique media types. It was the first truly international advertising awards of its kind to acknowledge all media and methods from all over the world to be judged by a diverse global jury.  Every member on each Jury Panel, including the Jury President, judge all entries except their own work, in their respective media. Each jury has the discretion to award a Grand LIA within the media they are judging.