2023 Winners & Finalists releases
Branded Content & Entertainment Winners & Finalists Announced
15 October 2023
2023 LONDON INTERNATIONAL AWARDS ANNOUNCES THE
BRANDED CONTENT & ENTERTAINMENT
WINNERS & FINALISTS
LAS VEGAS, 15th October 2023 – London International Awards (LIA), one of the world’s most renowned Global Awards Shows, is thrilled to release its next batch of Winners & Finalists fresh from the judging room.
Led by Jury President Jimmy Smith, Chairman / CEO / CCO of Amusement Park Entertainment, the Branded Content & Entertainment jury is honoured to reveal this year’s winners in this very entertaining category.
After a thorough onsite judging process, the jury awarded a total of 38 Statues in the Branded Content & Entertainment category.
After a thorough onsite judging process, the jury awarded a total of 38 Statues in the Branded Content & Entertainment category.
Branded Content & Entertainment celebrates entertaining and engaging content experiences that are made with a brand’s personality and marketing objectives in mind. To celebrate the most entertaining and engaging work from around the world, the jury awarded a Grand LIA, 20 Gold, nine Silver, and eight Bronze Statues, alongside commending three Finalists.
BBDO Canada, Toronto won the prestigious Grand LIA for their outstanding work, Missing Matoaka titled "Missing and Murdered Indigenous Women & Girls - Awareness".
BBDO Canada, Toronto won the prestigious Grand LIA for their outstanding work, Missing Matoaka titled "Missing and Murdered Indigenous Women & Girls - Awareness".
Impressed by the high caliber of work, Jimmy Smith, Jury President of the Branded Content & Entertainment jury, shared, “This is some of the most dope work that I have seen entered. Work was outstanding, top to bottom. Right down to the finalist."
Barbara Levy, President of LIA stated, “I agree with the Jury President. The quality of the work was outstanding. While there was a lot of healthy discussion, the jury came easily to a consensus when it came to deciding the Grand LIA. That's how you know a piece of work is really head and shoulders above the rest.”
Created for Creatives, LIA has the highest caliber of jurors from across the planet. All rounds of judging are done onsite in Las Vegas over nine days. Our judging process has no pre-judging. Each juror sees every piece of work in their respective Categories. Each jury, along with their President, convened in their judging room to discuss and debate thoroughly before deciding on the Winners. This ensures that all work is judged equally through careful deliberations and robust discussions.
BRANDED CONTENT
BELGIUM:
Wunderman Thompson Benelux, Antwerp:
Finalist in Content: Gaming for Child Focus titled “OK Groomer”
Wunderman Thompson Benelux, Antwerp:
Finalist in Content: Gaming for Child Focus titled “OK Groomer”
GERMANY:
adam&eveBerlin, Berlin:
Bronze in Content: Zeitgeist for telekom.com/share-with-care titled “Without Consent - A Message From Ella”
adam&eveBerlin, Berlin:
Bronze in Content: Zeitgeist for telekom.com/share-with-care titled “Without Consent - A Message From Ella”
MEXICO:
Grey, Mexico City:
Finalist in Content: Scripted Short Film for REINSERTA titled “III (Three)”
Grey, Mexico City:
Finalist in Content: Scripted Short Film for REINSERTA titled “III (Three)”
PERU:
Fahrenheit DDB, Lima:
Gold in Content: Gaming for Pilsen Callao titled “E-nterpreters Season 2”
Fahrenheit DDB, Lima:
Gold in Content: Gaming for Pilsen Callao titled “E-nterpreters Season 2”
SINGAPORE:
Wunderman Thompson, Singapore:
Bronze in Content: Taped or Live TV Event for LUX titled “Change The Angle”
Wunderman Thompson, Singapore:
Bronze in Content: Taped or Live TV Event for LUX titled “Change The Angle”
TAIWAN:
Ogilvy Taiwan, Taipei:
Silver in Content: Public Service/Charity/NGO for HPV Prevention titled “Blow With Love”
Ogilvy Taiwan, Taipei:
Silver in Content: Public Service/Charity/NGO for HPV Prevention titled “Blow With Love”
UNITED STATES:
Republica Havas, Miami:
Gold in Content: Best Use of Real Time Advertising for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
Gold in Content: Public Service/Charity/NGO for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
Silver in Content: Experiential/Live Events for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
Republica Havas, Miami:
Gold in Content: Best Use of Real Time Advertising for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
Gold in Content: Public Service/Charity/NGO for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
Silver in Content: Experiential/Live Events for The Fight Against Alzheimer’s Association / Racing Club titled “The Name Confusion”
BRANDED ENTERTAINMENT
AUSTRALIA:
Howatson+Company, Sydney:
Gold in Entertainment: Zeitgeist for ModiBodi titled “I'm Dying Inside”
Silver in Entertainment: Online Series for ModiBodi titled “I'm Dying Inside”
Howatson+Company, Sydney:
Gold in Entertainment: Zeitgeist for ModiBodi titled “I'm Dying Inside”
Silver in Entertainment: Online Series for ModiBodi titled “I'm Dying Inside”
Leo Burnett Australia, Sydney:
Gold in Entertainment: Branded IP for Diageo titled “Bundy Mixer”
Gold in Entertainment: Branded IP for Diageo titled “Bundy Mixer”
M&C Saatchi, Sydney:
Gold in Entertainment: Scripted Short Film for Tourism Australia titled “G'day”
Gold in Entertainment: Scripted Short Film for Tourism Australia titled “G'day”
R/GA, Australia:
Gold in Entertainment: Documentary Short Film for We Are Warriors titled “Through The Fire”
Gold in Entertainment: Documentary Short Film for We Are Warriors titled “Through The Fire”
BRAZIL:
BETC HAVAS, São Paulo:
Gold in Entertainment: Music Videos for A Movement Of The Music Industry Against Police Violence titled “Save The Favela”
BETC HAVAS, São Paulo:
Gold in Entertainment: Music Videos for A Movement Of The Music Industry Against Police Violence titled “Save The Favela”
Burger King, São Paulo:
Gold in Entertainment: Gaming for Burger King titled “Mission: Whopper”
Gold in Entertainment: Gaming for Burger King titled “Mission: Whopper”
Mymama Entertainment Produção, São Paulo:
Gold in Entertainment: Online Series for Serie original titled “The Beat Diaspora”
Gold in Entertainment: Online Series for Serie original titled “The Beat Diaspora”
CANADA:
BBDO Canada, Toronto:
Grand LIA for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
Gold in Entertainment: Entertainment - Audio for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
Gold in Entertainment: Zeitgeist for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
BBDO Canada, Toronto:
Grand LIA for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
Gold in Entertainment: Entertainment - Audio for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
Gold in Entertainment: Zeitgeist for Missing and Murdered Indigenous Women & Girls - Awareness titled “Missing Matoaka”
FRANCE:
Publicis Conseil, Paris:
Silver in Entertainment: Gaming for ORANGE titled “Cultural Avatars”
Publicis Conseil, Paris:
Silver in Entertainment: Gaming for ORANGE titled “Cultural Avatars”
GERMANY:
Linda-Shiva Klinkhammer, Munich:
Gold in Entertainment: Scripted Short Film for NETFLIX titled “I AM a Buffalo”
Silver in Entertainment: Scripted Short Film for NETFLIX titled “I AM not your Baby”
Linda-Shiva Klinkhammer, Munich:
Gold in Entertainment: Scripted Short Film for NETFLIX titled “I AM a Buffalo”
Silver in Entertainment: Scripted Short Film for NETFLIX titled “I AM not your Baby”
Saatchi & Saatchi, Düsseldorf:
Gold in Entertainment: Gaming for OREO titled “OREO Cheat Cookies”
Gold in Entertainment: Gaming for OREO titled “OREO Cheat Cookies”
Scholz & Friends, Berlin:
Bronze in Entertainment: Zeitgeist for Uber Eats titled “Let's Eat First”
Bronze in Entertainment: Zeitgeist for Uber Eats titled “Let's Eat First”
HONG KONG:
Dentsu Creative, Hong Kong:
Bronze in Entertainment: Branded IP for Critical Core Tabletop RPG Game titled “Critical Core”
Wunderman Thompson, Hong Kong/Shanghai:
Finalist in Entertainment: Entertainment - Audio for Penguin Audiobooks titled “In My Own Voice”
Dentsu Creative, Hong Kong:
Bronze in Entertainment: Branded IP for Critical Core Tabletop RPG Game titled “Critical Core”
Wunderman Thompson, Hong Kong/Shanghai:
Finalist in Entertainment: Entertainment - Audio for Penguin Audiobooks titled “In My Own Voice”
MEXICO:
Ogilvy, Mexico City:
Silver in Entertainment: Zeitgeist for Cerveza Victoria titled “We Are Living Offerings”
Ogilvy, Mexico City:
Silver in Entertainment: Zeitgeist for Cerveza Victoria titled “We Are Living Offerings”
PHILIPPINES:
Ogilvy Manila, Manila:
Gold in Entertainment: Multi-Channel Storytelling for Maya titled “MAYA. The Hit Song That Was Actually A Bank.”
Ogilvy Manila, Manila:
Gold in Entertainment: Multi-Channel Storytelling for Maya titled “MAYA. The Hit Song That Was Actually A Bank.”
UNITED ARAB EMIRATES:
Impact BBDO, Dubai:
Gold in Entertainment: Taped or Live TV Event for EBM titled “Schoolgirl Newscasters”
UNITED KINGDOM:
Publicis Sapient, New York:
Bronze in Entertainment: Documentary Short Film for Publicis Sapient titled “Never Done”
Impact BBDO, Dubai:
Gold in Entertainment: Taped or Live TV Event for EBM titled “Schoolgirl Newscasters”
UNITED KINGDOM:
Publicis Sapient, New York:
Bronze in Entertainment: Documentary Short Film for Publicis Sapient titled “Never Done”
UNITED STATES:
Arnold, Boston:
Bronze in Entertainment: Entertainment - Audio for Progressive Insurance titled “Dr. Rick Will See You Now”
Arnold, Boston:
Bronze in Entertainment: Entertainment - Audio for Progressive Insurance titled “Dr. Rick Will See You Now”
FCB New York, New York:
Gold in Entertainment: Best Use of Real Time Advertising for Michelob ULTRA titled “DreamCaster”
Gold in Entertainment: Creative Use of Data for Michelob ULTRA titled “DreamCaster”
Silver in Entertainment: Taped or Live TV Event for Michelob ULTRA titled “DreamCaster”
Bronze in Entertainment: Reality/Unscripted/Alternative TV Show for Michelob ULTRA titled “DreamCaster”
Gold in Entertainment: Best Use of Real Time Advertising for Michelob ULTRA titled “DreamCaster”
Gold in Entertainment: Creative Use of Data for Michelob ULTRA titled “DreamCaster”
Silver in Entertainment: Taped or Live TV Event for Michelob ULTRA titled “DreamCaster”
Bronze in Entertainment: Reality/Unscripted/Alternative TV Show for Michelob ULTRA titled “DreamCaster”
Observatory, Los Angeles:
Gold in Entertainment: Online Episode/Special for Doritos & Stranger Things titled “Live From The Upside Down”
Silver in Entertainment: Experiential/Live Events for Doritos & Stranger Things titled “Live From The Upside Down”
Gold in Entertainment: Online Episode/Special for Doritos & Stranger Things titled “Live From The Upside Down”
Silver in Entertainment: Experiential/Live Events for Doritos & Stranger Things titled “Live From The Upside Down”
The Turner Brothers - Invisible Collective, Los Angeles:
Gold in Entertainment: Scripted Short Film for Recess & Playground titled “Nike Air Max Penny 1 and 2”
Gold in Entertainment: Scripted Short Film for Recess & Playground titled “Nike Air Max Penny 1 and 2”
We Believers, New York:
Silver in Entertainment: Experiential/Live Events for AB InBev - Corona titled “Second Chance League”
Weber Shandwick, New York:
Bronze in Entertainment: Documentary Short Film for Ancestry titled “A Dream Delivered: The Lost Letters of Hawkins Wilson”
Silver in Entertainment: Experiential/Live Events for AB InBev - Corona titled “Second Chance League”
Weber Shandwick, New York:
Bronze in Entertainment: Documentary Short Film for Ancestry titled “A Dream Delivered: The Lost Letters of Hawkins Wilson”
Notes to the Editor:
London International Awards (LIA), now in its 38th year, was founded by Barbara Levy, President. Barbara is the first and only woman to start and operate an International Awards Show. Since its inception, LIA has been a worldwide award for creative excellence in all forms of media.
LIA stands as a champion of the creative process, creatives themselves, and of course, great creative ideas and executions, and are proud to award the best creative work each year.
Annually, LIA assembles the most celebrated people in the industry together in Las Vegas. All members on our diverse global jury panels, including the Jury Presidents, judge all entries in their respective competitions with exception to work that they personally collaborated on.
100% owned and operated by women. LIA continues to hold the unique distinction of being the only international award show owned by a woman and having a full-time staff of only women.