2024 Creative LIAisons Coaches

Donevan Chew was named #2 Most Awarded Creative in Malaysia by Campaign Brief Asia in 2023, which inspired him to always try harder. 
 

In his career of 24 years, he has helped an array of global and local brands create work that’s both creative and effective across digital and classic channels. HIs portfolio includes Nestle, Unilever, PepsiCo, Wyeth, Fonterra, Reckitt, Libresse and Red Bull to name a few.
 

He has been recognised in all major creative award shows. From Cannes Lions, LIA, Clio Awards, the One Show, D&AD, Spikes Asia (including a Grand Prix), Adfest to the Effies. He has also led his agency to become the Malaysian Agency of the Year at Spikes Asia and Independent Agency of the Year at Adfest in 2022.
 

He was summoned to jury duties at the New York Festivals 2014, Citra Pariwara Awards 2017 (Jakarta), MAD Stars 2018 (Korea) and the London International Awards (2018, 2022, 2023), Spikes Asia 2023 and the Cannes Lions 2023 (Shortlist Jury).
 

He has been paying it forward to the creative industry as a mentor in the Creative LIAison mentorship programme since 2021.