2024 Creative LIAisons Coaches

Abby Sie

Head of Sound
, Australia

Abby Sie - Head of Sound at MassiveMusic, has contributed to a diverse array of projects throughout her career. Notably, she was part of the team honored with an Oscar for Best Sound for Peter Jackson’s King Kong. Her leadership has led the sound team at MassiveMusic to deliver acclaimed series and films, including Spreadsheet for CBS, Wakefield for Showtime, and the Tribeca film Girls Can’t Surf. Recently, projects like Swift Street for SBS and How to Poison a Planet, executively produced by Mark Ruffalo, have showcased her team’s talents.
With a background as a former violinist, Abby brings a musical perspective to her work, always striving for creative excellence. She values collaboration and has had the opportunity to contribute to projects for both Australian and international brands, including Qantas, CommBank, Apple, Audi, and Smirnoff.
Additionally, Abby has been invited to lend her expertise as a judge for various industry awards, such as LIA, D&AD, AWARD awards, AICP, and Clios. Find Abby on LinkedIn.
About MassiveMusic:
MassiveMusic, a Songtradr company, is the agency of record for some of the most famous brands in the world. As a trusted partner, MassiveMusic delivers everything a brand needs in the field of music, voice and sound. Impactful strategies, sonic brand identities and best-in-class compositions – the agency creates this and much more thanks to its fervent passion for music combined with craftsmanship and scientific research. The ultimate goal? To make the world sound better, while helping brands and agencies be more effective through the emotional power of sound. The nifty creators and strategic thinkers behind MassiveMusic can be found in offices and studios around the world. Rumour has it they also throw a massive party every once in a while.
For information and resources relating to this bio please contact MassiveMusic’s Head of Copy & PR Ilaria Mangiardi via ilaria@massivemusic.com.