2024 Creative LIAisons Coaches

With almost 15 years of experience in the advertising industry, Sarah is one of Canada’s leading creative directors and copywriters. Her knack for finding and telling compelling stories has led to globally recognized work that has built brands, impacted culture, and exceeded client expectations. She is especially passionate about the intersection between creativity and technology, and using data in new and interesting ways.

Today she is a Group Creative Director at Cossette in Toronto and has had the honour of stewarding Tier 1 brands such as TD, SickKids Foundation, TELUS, BMW, Canada Goose, Royal Canadian Mint, Walmart, Harlequin, and McDonald’s. Throughout her career, she has benefited from many amazing mentors and coaches. She is excited to share their wisdom and knowledge with the next generation of creatives.