2024 Award Categories

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Branded Content entries will only be accepted as: MOV, MP4, MP3

Any piece of work that is 5 minutes or less must be entered in its original form.  Any piece of work that exceeds 5 minutes must be entered as a Case Study.

For long form entries, it is recommended that you provide a URL to the original work.  This will only be used if the jury requests to view the work in its entirety.  

Entry Requirements:

  • Work submitted must be first released, published and/or broadcast in a commercial environment with client approval between 1st July 2023 through 31st August 2024.
  • All work submitted must be in the exact form it was broadcast, published or released with all the logos, trademarks and copy marks intact, regardless of category or sub-category. Work must not be altered for submission purposes.
  • Any entrant that requires LIA to change the media after it is approved and locked will be charged a USD $250.00 fee.

Case Study Requirements:

  • The presentation should clearly demonstrate the concept and show the key elements through which the core idea has been expressed.
  • Must not exceed 5 minutes.
  • Narration must be in English or have English subtitles.
  • It is mandatory that the Case Film uses Royalty-Free music.

MOV/MP4 Specs
Slates, clocks or bars must NOT appear on the video. Entries that contain the entrant name or branding of entering company will not be accepted.

Standard Definition Source Material minimum: 720 x 480
High Definition Source Material: 1920 x 1080
Frame Rate: Original Frame Rate
(23.98, 24, 25, 29.97, 50, 59.94, 60)
Codec: H264 or Mpeg4, Best Quality
Data Rate: Minimum 5,000kbps / Maximum 10,000kbps
Sound: AAC 48KHz
File size: 1 GB maximum

MP3 Specs
Minimum of 64kbps (mono) up to a maximum of 196kbps
File type: MP3 (stereo) with a compression ratio of 22:1
File size: 3 MB maximum


  • You may provide a URL that will direct the Jury to the work in its entirety. The jury will only view the URL if they choose to see the complete work after viewing the Case Study.
  • You must submit all required user names and/or passwords.  This is for judging use only and will not be shared in any public forum.
  • All Judging URLs must be live from the date of entry through LIA's final day of judging: 8th October 2024.